Subscribe and receive the latest news

How to Avoid Music Marketing Overload

Sometimes, marketing your music could be too overwhelming and stressful especially if you have a full-time job. In this article, Chris Rockett gives very sound tips on how musicians can be more efficient in marketing. _____________________________________________ I want to give you a little mantra you can use in your music marketing that goes like this… [...]

  • Share/Bookmark

6 October 2011

Marion Isobel Marion Isobel

Steve Jobs’ 12 Rules of Success

Steve Jobs, the genius who gave the world those cute little iThings and Pixar. We have him to thank for making films with a prodigal fish, toys that live, cars that talk, a rat that cooks gourmet, a balloon flying house. Films with more heart than most movies with actual people. We also have him [...]

  • Share/Bookmark

5 October 2011

Chris Bauer Chris Bauer

CD Packaging of the Week: 123 Jump!- Jive Talk

This interactive CD package was designed for Jive Talk‘s latest album ’123 Jump!’. To enhance fans’ experience with the band, we created an online animated experience using Augmented Reality and Quick Response codes. Fold the CD case to form the stage and scan the QR code to start the band’s “live” animated performance. Watch the animated [...]

  • Share/Bookmark

4 October 2011

Erick Yankton Erick Yankton

6 Easy Ways to Incorporate Creativity to Your Daily Life

I know lots of creative people who are stuck- either they have jobs  they are least passionate about or they have jobs they love but they’re not really doing something creative. And there are those who are actually in the creative field doing creative work but are not advancing creatively. They have the capacity to [...]

  • Share/Bookmark

4 October 2011

Marion Isobel Marion Isobel

7 Food Inspired T-Shirt Packaging

Your t-shirt packaging should not be boring because packaging is everything. Yes, we all know that but most of us don’t have the dollars to make really creative packaging. But you know what…it doesn’t have to be that costly. Check out these ultra creative t-shirt packaging inspired by food. The meat case packaging doesn’t cost [...]

  • Share/Bookmark

30 September 2011

Marion Isobel Marion Isobel

A Beginner’s Guide to Music Mastering

Mastering is a bit of a mystery to most people. For some the mystery only goes as far as how it’s done. For most it’s a question of ‘what is it? And what is it for?’  For the latter, here is a beginner’s guide. Loudness and polish The most familiar aspect of music mastering for [...]

  • Share/Bookmark

29 September 2011

Chris Bauer Chris Bauer

Graphic Design: What makes a good logo?

What makes a good logo? A good logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message. There are five principles that you should follow to ensure that this is so… An effective logo is (in no particular order): Simple Memorable Timeless Versatile Appropriate 1. Simple A simple logo design allows [...]

  • Share/Bookmark

27 September 2011

Chris Bauer Chris Bauer

6 Reasons Why People are Buying Vinyl Records Again

Vinyl made a major comeback in the mid 2008 and I don’t think the format will become extinct any time soon. According to industry tracker Nielsen SoundScan, vinyl record sales reached 1.9 million units in 2008, and then grew to 2.5 million in 2009, to 2.8 million in 2010, to 3.6 million in 2011 (projected). Here [...]

  • Share/Bookmark

27 September 2011

Chris Bauer Chris Bauer

Indie Filmmaking: Writer Vs Director

Since the invention of celluloid, conflicts between two creative heads- writer and director- have always been present. Writers have a clear picture in their heads of how they want the movie to look like- every scene, every prop, and every word the characters will say are all detailed in their heads. And this is expected [...]

  • Share/Bookmark

22 September 2011

Chris Bauer Chris Bauer

DVD Packaging of the Week: Reservoir Dogs Gasoline Can Boxset

This DVD packaging of Reservoir Dogs is as cool as the film and the director. It’s made of a tin case that is made to look like a thin gasoline can and it contains 2 DVDs. Some DVD box sets are too elaborate. Too many random stuff placed in a big box and sold at [...]

  • Share/Bookmark

21 September 2011

Chris Bauer Chris Bauer

  3. 1
  4. ...
  5. 6
  6. 7
  7. 8
  8. 9
  9. 10
  10. 11
  11. 12
  12. ...
  13. 67