If you have posters, you better make it interactive to really create an impact. You have to come up with an idea that incorporates the location (streets, inside the malls, floor, ceiling) so that the poster or sticker ad is experiential.
HOMELESS YOUTH POSTER
This poster is a non-profit action by the PSKS (Peace for the Streets by Kids from the Streets) which is an organisation in Seattle which helps the homeless youth.
TOYOTA SCRATCH-OFF POSTER
That’s a whole lotta scratching. Fun to do, surely.
HAIRDRESSER STICKER AD
Try these hairstyles without altering your hair.
BASKETBALL COURT GARBAGE BIN
Basketball court sticker placed around garbage cans to make throwing out litter a game.
3D CROCODILE STICKER AD
This terrifying National Geographic advert of a 3D crocodile is proving too realistic for comfort. The optical illusion, which looks as though the sharp-toothed beast is ready to launch itself out of the water, has been scaring commuters travelling down an escalator in Brazil. It’s part of a campaign for ‘Mundo Salvagem de Richard Rasmussen’ – translating to: ‘Ready for an adventure through the Brazilian forests? Wild world with Richard Rasmussen.’
BEACH WITH FOOTPRINTS TRAIN STICKER
Floor sticker decal in Seoul subway makes it look like a sandy beach with footprints and waves.
James Hill is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole’s The Way It Is. He is now helping indie artists with branding and manufacturing through his company Unified Manufacturing, a CD/DVD/vinyl and merch company in LA.