Indie Musicians: Online Promotion Ideas to Boost Your Album Sales
You want to “attack” the internet with a killer online marketing strategy but you do not want to appear like a desperate salesman! Here are some effective promotional ideas to boost your album and merch sales: “Get 10% discount if you promote our album on your Facebook page!” Simply post the link of our website […]
10 Websites Every DIY Musician Needs to Know
The playing field is now leveled. We all have access to the same online tools, the same websites, and preach the same message, ‘Hey! Come check out our band.’ So how is your band going to be effective on the web when everyone is given the same vantage point? How are you to know which […]
Indie Musicians: 4 Ways to Get Really Viral
So, you just finished an album and you want to come up with viral promotion ideas to market your music. You figured that viral marketing is the shortcut to getting the recognition and fame that your music deserves. With thousands of bands competing for recognition, it is indeed wise to come up with a gimmick […]
CD Packaging: 12 Brilliant Typographic Album Art
Here are 12 albums that use type (letters) as the album art. No glossy portraits, no bling-bling, just letters made into artwork. Brilliant! Zipper Catches Skin by Alice Cooper What you get here is just the lyrics from the album presented in block paragraph form on the cover. There is also the very subtle ALICE […]
3 Ways to Convince People to Sign-up For Your Mailing List
I cannot recall signing up to a mailing list ever! Not for my favorite products, or favorite authors, or favorite bands. That’s because I’m anal and I want my inbox free from unnecessary marketing e-mails as much as possible. Whenever I need a specific service or product, I’d much rather Google it when I need […]
Indie Filmmakers: Sites to Post Your Short Films
Two years ago, the word on the street said that all the undiscovered talent was on the Internet. Sites like Ifilm.com and Atomfilm.com were getting unknown talents onto A-list movies. Lately, we aren’t hearing anything like that. Is the Internet dead for distribution? Hardly. Broadband, and other faster Internet connections are making it even MORE […]
CD Packaging: ICARUS Carnivalesque
Artist: Icarus Title: Carnivalesque Label: Not Applicable Year: 2005 Designer: Ollie Brown, Sam Britton Carnivalesque’s CD packaging is a great example of anti-design. They used discarded albums of other artists then scribbled and erased info on each page with a black marker pen. Its presentation is meant to intrigue and confuse. It makes us think […]
Vinyl Packaging: On – Your Naked Ghost Comes Back At Night
Sometimes our eyes get too used of seeing exaggerated designs that we don’t find them appealing anymore-they all just become one colorful blur. That is why ‘less is more’ works in music packaging. Put a plain packaging in a sea of colorful artwork and it would instantly get attention. Remember, a design doesn’t have to […]
5 Ways Bands Can Benefit From Foursquare
Foursquare is the latest social networking craze that will soon be as big as MySpace, Twitter and Facebook (FB is launching its own version soon). Foursquare isn’t another social network per se. It’s a location-based social network using the GPS system off your mobile devices. Once you download the application to your phone, you “check-in” […]
Indie Musicians: 4 Ways to Make Your Superfans Feel Special
Superfans are the 20% of your fans that deserve 80% of your attention. When you are already in the stage of your music career wherein you have loyal followers (aka Superfans), then you better know how to take good care of them before they go kaput! Superfans are the ones more likely to spread your […]