When you’re still a newbie and you want to enter the music scene, it is expected (in fact, quite wise) to say YES to a lot of things— free gigs, some favors here and there, lots and lots of invites. You have to be a YES (WO)MAN in order to get in. What’s good about […]
Award-winning Producer/Writer Jerome Courshon breaks the biggest lies of distribution and gives awesome pieces of advice for indie filmmakers who want to get a distribution deal. Myth: I’m a director, a filmmaker, a creative person. I don’t have to worry about the business stuff. Truth: There are of course some people who get lucky and either have a […]
Marketing your indie film is now easier thanks to social media but since there are just so many filmmakers nowadays, it’s so challenging to get noticed. Not only that, it’s harder to be remembered. They might notice your film but forget about it the next hour because there are just so many distractions. But if […]
#1 Define your goal The first question I’d ask of yourself is what is your goal in distribution? Is it to make money? Is it to get accolades? Is it to get the film the widest possible audience? These things occasionally coincide, but I wouldn’t expect it. I’d also think about who your audience is. Is it […]
For every dollar spent on producing a major film, the studios have been spending 51-58 cents to release and market it in the United States and Canada. _______________________________________________________________________ Big studios behind Hollywood blockbusters put at least half and sometimes as much as twice their production budgets into grandiose marketing campaigns, and they handle all publicity. […]
There are some harsh realities associated with film festivals that you should know about before you submit your film to the festivals – or, even better, before you even make your film. You can increase your film festival chances by making a good moviebut, assuming your film is already in the can, here are a […]
I received a very useful e-mail from Jason Brubaker about online film distribution and I’d like to share it to all of you. I think filmmakers should do all the 25 things he’s suggesting. The following “How To Sell Your Movie” checklist will provide you with a broad overview of how to market and sell […]
I will start by giving credit right off the bat to my futurist heroes Gerd Leonhard and Seth Godin who spend way more time than I do contemplating issues on the future of the media business and how to succeed. What I get out of their talks and posts has helped me to formulate this […]
Too many filmmakers are caught up on all the strikes against them. They worry about how theaters won’t play their film without a ridiculous amount of money. They fuss over making a trailer but ignore their film’s website. They make a mediocre film and want a studio to get behind it with lots of money […]
Two years ago, the word on the street said that all the undiscovered talent was on the Internet. Sites like Ifilm.com and Atomfilm.com were getting unknown talents onto A-list movies. Lately, we aren’t hearing anything like that. Is the Internet dead for distribution? Hardly. Broadband, and other faster Internet connections are making it even MORE […]
