music publicity PR marketing roles

Music Publicity: Should You DIY or Hire Company?

You can be the greatest musician ever born but if you don’t have good music publicity, how would the world know? You need a strong force that can help you get your music out there especially today that it’s hard to stand out from the clutter. Here are some of the pros and cons of […]

holiday marketing tips

8 Holiday Marketing Tips for Musicians & Entrepreneurs

It’s HO HO HO season and the perfect time for holiday marketing! The time for giving and of course…selling and marketing. Whether your goal is to sell your products, promote loyalty, or simply increase your supporters, here are some things you can do this holiday season: 1. Thank your most loyal supporters Don’t just say […]

tiktok for musicians

Why Musicians Should Use TikTok (Hear us out before you judge!)

Everybody and your grandma knows Tiktok so if you’re in a band, then you know Tiktok is for musicians. “In the future, everyone will be world-famous for 15 minutes”, said Andy Warhol. Well, let’s make that 15 seconds, Mr. Warhol, all thanks to TIKTOK. If you’re not living under a rock, then I’m sure you […]

look it up T

Record Labels: Know the Basic Terms

Do you know what a 360 deal means? What about mechanical royalties? It’s time to know the basic terms record labels use so you won’t look stupid and you won’t make stupid mistakes. This list comes from two great sources- The Unsigned Guide, a great site for DIY musicians with tips and marvelous tools; and Record Label Resource, […]

music licensing companies

Online Music Licensing Resources

Music licensing is the licensed use of copyrighted music. It also ensures that the creators of musical works get paid for their work. In layman’s terms it can be viewed as leasing your property out to someone for a fee, based on how and where they intend to use it, and for how long. What’s […]