Like a broken record, we’ve said it again and again here at Unified just how important it is for your music marketing strategy to come up with awesome merch items. Aside from music sales, it’s basically the second best way for you to earn money as an indie musician. But what if we we take […]
It’s HO HO HO season and the perfect time for holiday marketing! The time for giving and of course…selling and marketing. Whether your goal is to sell your products, promote loyalty, or simply increase your supporters, here are some things you can do this holiday season: 1. Thank your most loyal supporters Don’t just say […]
If you’re a musician and you think all you need is talent, you’re dead wrong. Some of you might think that as long as you are really good at what you do then no one would care if you are a whiny arsehole. So what if you are sputtering harsh uncalled for criticisms once in […]
Every day, thousands of musicians and artists experience creative burnout. The experienced ones would anticipate it and welcome it like the tides, but if you’re new to this feeling, chances are…you’d take it seriously and consider it as a sign that you should give up music entirely. Please don’t. A burn out is simply a […]
Filmmaking is not all about art. If you want to be a prolific filmmaker, you need to know how to pitch well, network, and you definitely must have a personal brand. It’s all about who you are and what you want to be known for. It refers to the way other people see you. A […]
We compiled some of the cute things we found on the internet because we know we all need a little (or big) break from the pandemic. We’re so stuffed with bad news left and right, day in and day out, that we are unconsciously turning into moody, anxious, slightly depressed people. Let us fight this […]
Lots of artists from Arundhati Roy to Nick Cave reflect on the Covid 19 pandemic. They may be hibernating in their homes but their minds and hearts are still at work, trying to make sense of the world that’s quickly transforming right before our very eyes. The pandemic has turned our lives upside down in […]
We know the classic merch items are a must. The band shirts, the posters, the …but you know what would make your fans dig their pockets and buy your stuff? If you give them something really original or something really useful. According to James Shotwell, In today’s music business, merchandise sales matter more than ever. […]
How did Kpop bands become super popular to the point that they can compete with American artists in Grammys and Billboard? You may be a CEO of an entertainment company, an idol promoter, a music fan, or even a mere citizen of this world, but I am sure you’ve entertained this question once even for […]
If there’s one piece of advice for musicians (or artists) that we strongly believe in, it’s this: Learn to say no. When you’re still a newbie and you want to enter the music scene, it is expected (in fact, quite wise) to say YES to a lot of things— free gigs, some favors here and […]
