As an indie musician today, you have to be a master of music but a jack of all trades as well. That means that aside from being a musician, you have to be an accountant, an event organizer, a social media guru, and a master promoter too. Whew! Don’t you wish you could go back […]
I know you don’t want to be sneaky but I’m sure you don’t want to be an annoying salesman who pushes people to buy stuff, either. You somehow want to keep your dignity and voice intact. These “sneaky” marketing techniques aren’t actually sleazy, they’re just hacks so you market more without exerting more effort. That […]
OK Go, Madonna, Daft Punk, Lady Gaga. These are very famous musicians but there are certainly many artists that sing better than them. But why are they so famous? The answer is simple: they have created a brand. You might cringe thinking about branding as if it’s a disease, as if it can ruin your soul, […]
FIRST OF ALL, DO YOU HAVE EXCEPTIONALLY GOOD MUSIC? Or are you just rushing to finally release an album? Really good music is the number one requirement before recording. I know it isn’t usually the case because we see a lot of well-marketed artists with zero talent. But for indie musicians, this is a must. […]
All of us have 24 hours in a day, 7 days in a week, but why are there others that are very productive even on the weekends? Surely, those people don’t have a life. Contrary to popular belief, they do. They are bursting with life than us mere mortals. They’re actually kind of cheating because […]
If you want to make a career out of your music, you should learn how to market yourself well. It’s simply a must if you want to keep doing what you’re doing. The number one step of good marketing is creating a solid brand/ reputation. Here are some of our most-read articles about branding for […]
You might think only companies need branding but branding simply means your image. It’s how you look, act, talk. It’s your aura, your smell, your opinions… your you-ness that sticks to people’s minds. Therefore, all of us have a brand. When you’re starting a career, any career, it is important to take care of your […]
Not too many artists are very good at talking to people and making connections. Most prefer to sit on the sidelines during parties and important events, reluctant to strike a conversation in a fear of looking fake. You might think that the only thing you should be concerned about is your craft because that’s the […]
We all know making music isn’t the most lucrative career there is that’s why we thought you might want to read up on some of the most practical and easy-to-do money tips for musicians. Here are some of the most useful money tips we compiled: CUTTING EXPENSES: Team up with other bands for concert venues. […]
No matter how awesome we are, we still have blind spots and learning the most common mistakes indie musicians make can help us make better choices for our music career. TIME MANAGEMENT Not investing enough time into building your music career. Most musicians spend most of their time on music, but put very little effort […]
