johnny cupcakes cupcake mix tee 05

T-Shirt Packaging Concepts: Ice cream, Cereals, Lollies

Johnny Cupcakes, the “world’s first t-shirt bakery”, is one of the t-shirt retail companies that we’re really fond of because they sell the quirkiest t-shirt concept and t-shirt packaging. These guys know branding! Packaging for their T-shirts have included a cupcake box, an ice cream carton, push up popsicle package, takeout Chinese food container, fake VCR […]

music bands fight

Six Main Causes Why Bands Fight

Wanna know why bands fight? The basic answer is that they’re people. Bands that are not yet established (and even those who are very much established: Here’s 20 biggest band breakups in history) go through a lot of arguments and squabbles because they are completely on their own- they have no leader who dictates the […]

music branding

Branding Yourself as a Musician- A Checklist

If you want to make a career out of your music, you should learn more about musician branding to market yourself effectively. And in order to market yourself well, you should treat your band as a brand. I know some artists turn red reading my first two sentences- for them, music should be from the […]