You’ve started your business, now how do you find clients to hire you? Traditional advertising, such as an ad in a magazine or newspaper, is mostly worthless. Don’t waste your money. I’ve tried it. They don’t work. Instead, imagine having ...
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Creative Review put their magazine in a very clever, very eco packaging- a clear bag that dissolves in water. Way too cool! If you want to wrap your CD,DVD, Vinyl, merch, etc in this packaging, shoot us an e-mail. More ...
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Modern music fans will typically get their music online either legally or illegally. Some are even too lazy to download music- they just transfer music files from their friends' USBs or phones or whatever. Some are simply okay with listening ...
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Creative Inertia: the tendency of a creator at work to stay at work unless allowing an outside force to act upon them. Do you notice that when you decide to do something and you really have the self-discipline to do it ...
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If you're not familiar with QR codes (quick response code), they are the little black & white checker-box images that are popping up on posters, kiosks, signs and just about everywhere else information is displayed. You've probably already seen them ...
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Designing the CD packaging of your album may seem easy. You may think “What’s so difficult about it? It’s just simply putting an artsy picture of your band and some important text. Besides, my design is so simple.” You might even ...
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Do you have a new photography business and you're clueless where and how to start promoting it? You wish it's just as easy as placing your good photos online (or in your studio) but you realize marketing your photography biz ...
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Over a year ago, I featured Spinal Tap's cardboard cutout packaging for their album Back From the Dead. It was nominated at the Grammy Awards for Best Packaging alongside Sagmeister’s work for Byrne & Eno and four other nominees. Although Sagmeister bagged ...
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Recently, I discussed How To Make a Movie for $5000. That's all well and good, but now I want to take a it a step further - ACTUALLY shooting it! Here are some suggestions based on my experiences working behind ...
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From being a medium for music, vinyl records simply became a collector’s piece- a representation of a great decade of music. Many people still love it but it was just too bulky.  In the 90s, vinyl was a thing of ...
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