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Indie Filmmaking: Welcome to D.I.Y. U.

1. Read Lethal Weapon screenplay. Fellow UCLA (and Comedy Club) alum Shane Black changed the rules of screenwriting with this script. Notice how it reads more like a comic book. He even uses the “action” (the descriptive bits between the dialogue) to add a bit of self-aware humor. It’s tight, it’s funny, and it launched a franchise […]

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Rich Musician, Poor Musician

“Rich Dad, Poor Dad” by Robert Kiyosaki and asked (forced) me to read it. I’m glad she did because I learned a lot about finances and life. The book is basically about a young man who has two fathers: the first was his biological father – the poor dad – and the other was the father […]

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A Mastering Engineer’s Guide to Final Mixdown

Choose a reference. Find a major label track with the tonal balance you’re looking for – ideally something that hasn’t been totally decimated in mastering, since you’ll be comparing it to your unmastered tracks. If you followed my earlier advice on using a reference during the mixing process, you’ll want to use the same track here. […]

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Merch Inspiration: Here! Sod- Air Asia Tee

Here! Sod and Prompt Design made aircraft-like T-Shirt packaging which its surprisingly ‘red wings’ that actually is a cloth hanger makes outstanding identity to Air Asia. This fresh idea of Here! Sod T-Shirt had won Gold Award from Pentawards. From fresh idea of Here! Sod brand, introducing T-Shirt that makes fame from different angles by […]

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5 Music Promotion Tips For Increasing Album Sales on Your Website

1. Let Them Hear It Music is a unique product in that it is not usually purchased without first being heard. This is why radio has always been such a great marketing method for music. First you get hooked by a catchy tune, then you can’t help but buy it. For this reason, it’s important […]

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Album Art Concepts: PUPPETS

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5 Steps to Greenlight Your Indie Film

Since I recently completed my first indie film, The Great Intervention, I thought I would begin by giving you some “quick” and “simple” steps for you to “greenlight” your own project. 1. Come up with your idea. Okay, this is the only part of the process I cannot specifically help you with (at least not in […]

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Music Advice: Brand Your Band!

Madonna, Radiohead, Lady Gaga, OK Go, Kanye West, David Byrne…sure they have great talent but I am 100% sure that there are other people in the world who can sing like they do and even better. I mean yeah…they all have good voices but they’re rather easy to imitate compared to those with ultra great […]

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Indie Musicians: Top 5 Tips for Building Your Brand Online

Building a brand is the single most important skill a music artist, indie label or band should learn if they intend to promote their works to a larger audience. Thanks to the internet, and the growing popularity of social media, artist branding is much less complicated than it was… say maybe 10 years ago. Regardless […]

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Album Art Concepts: Balloons

Balloons signify celebrations, childhood enthusiasm, and playfulness. Balloons are often used as subjects in paintings, photographs, and other forms of art not only because it appeals the eyes but also because it awakens old memories of childhood. Here are some album artwork with balloons. Maximum Balloon: Maximum Balloon These Are The Good Times People House […]