If you’re not familiar with QR codes (quick response code), they are the little black & white checker-box images that are popping up on posters, kiosks, signs and just about everywhere else information is displayed. You’ve probably already seen them in use and just didn’t know what they were. When you spot a QR code, […]
Unified Manufacturing News
Promoting Your Photography Business- a Checklist
Do you have a new photography business and you’re clueless where and how to start promoting it? You wish it’s just as easy as placing your good photos online (or in your studio) but you realize marketing your photography biz is a tedious task. Learning the ropes of marketing could be much tougher than learning […]
Indie Filmmaking: How to Shoot Your Movie On Time and On Budget
Recently, I discussed How To Make a Movie for $5000. That’s all well and good, but now I want to take a it a step further – ACTUALLY shooting it! Here are some suggestions based on my experiences working behind the scenes on big budget movies, shooting short films, and filming my indie feature film […]
Vinyl Resurgence – Why People Love Vinyl Records Again
From being a medium for music, vinyl records simply became a collector’s piece- a representation of a great decade of music. Many people still love it but it was just too bulky. In the 90s, vinyl was a thing of the past as it was overpowered by the trendy (now tacky) cassette tapes. Everyone was […]
Flash Drives: Smart Marketing Tool for Photographers
USB flash drives are now the favorite of many businessmen and self-employed individuals not only because they use them to contain their files but also because USB flash drives serve as excellent promotional items. They do look handsome, don’t they? Lots of photographers today put their projects and portfolios in USB flash drives. This is […]
Video of the Week: How to Distribute Your Indie Film
Here is a professional advice on producing and distributing an independent film!
Graphic Design: Why Skill is Never Enough
There are plenty of graphic designers all around the world who can make good-looking CD artworks and posters. Good design schools polish the taste of design students and there are so many softwares that make everything easier for new designers. So, if we think about it, the good designers are more or less the same-skill […]
How to Make Movie Merch that People Will Actually Buy
Indie filmmakers today are now savvier when it comes to marketing their films practically and creatively. Gone are the days when filmmakers were still hesitant to sell movie merch because they’re concerned that they’d look like Hollywood sell-outs. Gone are those days mainly because they now have a different view on movie merchandise- from being […]
Music Marketing Ideas for QR Codes
QR or “Quick Response” codes are rapidly becoming a popular and effective way for marketers to extend special offers or unique content to smart phone users. QR Codes are two-dimensional barcodes that can be read by most smart phones (via the camera function) and automatically link the mobile user to a marketing offer, website or […]
Indie Filmmaking: When & How to Use Kickstarter- by Steve Moramarco
Kickstarter, a relatively new tool in the world of fundraising, has revolutionized the process of raising money for your film. However, it is somewhat misunderstood by some of the population, and often misused by the artist/filmmakers themselves. I successfully funded my first indie film The Great Intervention, using Kickstarter. I’d like to share some of […]