Indie Musicians: Hot Tips to Nurture Your Fans
It is not enough to simply have someone come to one show. You want them to sign on for the long haul. You plan to be around for a while. You want the fans to grow with you. In order for that to happen, you need to care about them by providing them with something […]
Indie Musicians: Use Download Cards to Promote Your Band
Due to the popularity of digital downloads, download cards have become one of the most popular ways to sell music. In fact, it is a must for musicians nowadays. If you are a band and you just decided to have download cards, then here are some tips that can boost your download cards sales. […]
CD Packaging of the Week: Roots Manuva meets Wrong Tom – “Duppy Writer”
Musicians: Roots Manuva and DJ/Producer Wrong Tom Album: Duppy Writer Year: 2010 CD Designer: Tony McDermott When I first saw this CD packaging, two things instantly came to mind- Archie comics and Casper the friendly Ghost (the Movie). The floating guy (Roots Manuva) does look a bit like Chuck Clayton from Archies, don’t you agree? […]
CD Packaging: 10 Optical Illusion CD Covers
Animal Collective: ‘ Merriweather Post Pavilion’ (2008) No, it is not moving and yes your eyes are still fine. This is the cover image of Merriweather Post Pavilion, the 8th studio album of Animal Collective. The much-anticipated and now celebrated album boast trippy cover art inspired by the work of Japanese psychologist Akiyoshi Kitaoka. Soulwax: […]
Music Marketing: Interpol’s Latest Album and Free Silkcreened Prints
Interpol recently announced the release of its fourth album this September thru Matador Records. As of the moment, we can only see a small preview of its custom vinyl record album art but from the preview, I can say it looks very sleek and solid. It looks like the Interpol’s logo was hit by a […]
Indie Music Promotion: 5 Ways to Get Intimate with Your Fans
Indie Musicians: You Know You're Ready to TOUR When…
So this is it! After many years of religiously practicing in your garage, your band finally came up with a good set of songs and released an album. Luckily and to your surprise, many people actually liked it. You’ve gathered a good number of fans just a month after you released your CD and now […]
Music Retail: Record Stores Have to Diversify in Order to Survive
It is a known fact that CD sales have plummeted in the last decade and are down about 50 percent from their peak. The decline of CD sales — and, more recently, of DVD sales — has forced the music retailers to find other ways to fill their space and tap into customers’ interest in […]
Music Packaging: Music Albums on USB (From Bob Marley to Lady Gaga)
CD Packaging: Physical Fanatics Want Innovative Releases
Sony Music Entertainment‘s head of insight. “Although tech savvy, they are older [than digital buyers]. For them, discovery is about discovering old gems from back catalogs. They want a big connection with artists and love box sets. They want innovation in physical recordings.” These include extras added to CDs such as DVDs of the artist […]