4 Musts of CD Packaging
As they say, music alone will not sell. CD Packaging design is one of the reasons why the hard format is still alive. When everyone is going digital, it is wise to offer fans something that cannot be downloaded. Do not just give them forgettable album artwork – give them something that’s so awesome that […]
Effective Music Marketing Strategies To Get Your Music Noticed
In some music business schools, they still give students assignments that go like this: “Assume that you have one million dollars. Make up a marketing plan on how to promote a band.” Here’s a realistic assignment: “Go to MySpace. Pick a band. You have zero dollars. Now go promote them.” Although most bands would like […]
Go Green with Unified Manufacturing
We are one of the CD manufacturing companies in California that offer green alternatives in CD manufacturing, DVD manufacturing, and printing. From the products and services we offer to our day-to-day operation, we make sure that we do our share to prevent the fast destruction of Mother Earth. Here are some of our green efforts. […]
CD Manufacturing: All About Barcodes
Why do I need a Barcode on my CD? The short answer is “because the retailers who will be selling your CD for you require it.” It’s the way a retail sale is identified, inventory levels are tracked, and sales are credited. Even if you sell primarily at shows or out of your trunk, you […]
DVD Packaging: VAN Box Sets
Here are some handsome DVDs that come in Vans. Well, not actual vans because that would be a hell of a lot of DVDs but little ones …like toy vans. I want all of them in my shelf right now! I guess we have to praise them for going the ‘extra mile’. Scooby Doo’s The […]
Vinyl Packaging: Proof that Artwork Affects Album Sales
Sales of custom vinyl records increased by 14 percent over the previous year, with around 2.8 million units sold. This is a new record for vinyl sales since 1991, when the format had all but disappeared in the wake of the CD boom, according to a report released yesterday by Nielsen SoundScan. Unsurprisingly, the artists […]
Recording, Releasing, and Performing Cover Songs
Here is a comprehensive article about cover songs written by Cameron Mizell. Cameron is a freelance guitarist, producer, and consultant in Brooklyn, NY. You can check out his articles at musicianwages.com. ——————————————————————————– Cover songs have an interesting place in the musician lexicon. The term cover song originated in the early part of the recording era, […]
Why You Should Still Make CDs When No One Pays For Music Anymore
They say it’s foolish for new acts to make CDs because no one wants to pay for music anymore. They say CD sales are down and it will never go up again especially now that any song is just a click away. They say that we should just give free music online and get money […]
Indie Musicians: Hey, It’s OK to Make Money
Creative artists, more than any other personality type, have a strong orientation towards authenticity. They can smell trickery and b.s. from a mile away. Ask them to write out a list of their least favorite people in the world and you’ll likely find politicians, and people who’ve achieved outward success through slimy tactics. One group […]
Music Packaging: Top 12 USB Albums
What’s so charming about USB flash drives is that there is plenty of room for originality. People just love the novelty of it! USB Flash Drives can contain music, videos, games, interviews and at the same time, the actual USB drive can double as band merch/collectibles. You can have your album in USB bracelets, necklaces, […]