5 Marketing lessons we can learn from OK GO
Have you seen OK Go’s latest music video, “I Won’t Let You Down”? Crazy, isn’t it? Now, some of you might hate OK Go for having too many gimmicks (like Flaming Lips or Kiss). Why can’t musician just be known for their music alone? do we really have to make crazy stunts to sell? Sorry to […]
Marketing mistakes that almost everyone is making
You might think you’re doing great with marketing your stuff, but I am certain you’re committing at least one of these marketing mistakes. Read up and correct the way you market while there’s still chance. Here are some of the most common marketing mistakes committed by even the marketing experts: Talking (or tweeting) about yourself […]
How to build a reputation from scratch
What form of currency never fluctuates with the market? Answer: Your reputation. While many people say you shouldn’t care about what others think about you (and that it’s not your fault, it’s theirs blah blah blah), that only applies to the personal level. For example, if you get pregnant out of wedlock and your neighbor thinks […]
For artists: 7 affordable ways to express gratitude
You don’t have to spend big bucks just to show people you appreciate them. All you need is a bucket of sincerity and an affordable medium to express it. Gratitude can even be expressed for free as long as it’s personal and genuine. Here are some of the cheapest ways you can thank your fans: […]
Examples of really good-looking round CD packaging
There are so many ways to package a CD than just putting it in a standard jewel case. A round CD packaging is one of them. It could be made of tin or thick cardboard or even wood. What’s so wonderful about them is that they’re unique so they’ll definitely stand out over the average […]
6 Reasons You Must Absolutely Bring Postcards to Film Festivals
For those attending their very first film festival, you might be shocked by just how aggressive filmmakers are in promoting their films. You will see these young filmmakers carrying big bags full of DVD screeners and posters, handing them to every film programmer/producer/press who shows even the least bit of attention. That’s because when you […]
Good- Looking promotional flash drives that really stick
If you’re planning to make promotional flash drives for your company, make sure it’s cute and reflects your products to a T. The goal is to remind the recipient of how cool of a company you are every time they use your flash drive. The only way to do that is by incorporating the designs of […]
Wow! These Conceptual Shirt Designs are so Hard to Ignore.
If you’re promoting a product, band, film, event or what have you, t-shirts are an awesome way to create a buzz. But in order for people to really stop, look and listen, you have to make exceptionally catchy t-shirt designs. What makes a t-shirt design catchy? Well, it’s the concept. We can’t give you a step […]
How to be more likeable as an artist
There are lots of talented artists who don’t get too far because their personalities get in the way. Yes, most of the supporters don’t really care about how the artists are in real life but colleagues, executives, and other professionals in the industry do. Not that these people are really too sensitive or they’re just […]
PRESS Kits are Meant to ImPRESS
Press Kits should be really impressive or else don’t make any at all (it will just turn-off the journalists and executives). Press kits are like promotional booklets/sales brochures with detailed information about your film or project. Your press kit should include information about your project from your intention to the aspect ratio of your film. Some indie filmmakers […]