BAND NAMES AND TRADEMARK LAW – AN OVERVIEW
WHAT IS A TRADEMARK? A common misunderstanding is the idea that one can “copyright” a band name. While it is possible to copyright the design of a band logo, the band name itself is not copyrightable. Band names are protectable under trademark law, because like “brand names” they allow us to distinguish one band’s music […]
10 Essential Apps for the Touring Band
Aren’t we just so lucky to be living in a decade where there’s an app for everything? Thank you, Stevie, Bill, and the rest of the gang. How truly comfortable our lives are today compared to the beeper and walkie-talkie days. You want to play the piano but you have no piano on the bus? […]
Top 8 Merch Your Band Should Bring on Tour
Modern music fans will typically get their music online either legally or illegally. Some are even too lazy to download music- they just transfer music files from their friends’ USBs or phones or whatever. Some are simply okay with listening to music videos on YouTube. We can’t blame them. Why would they pay for music […]
How to Make Movie Merch that People Will Actually Buy
Indie filmmakers today are now savvier when it comes to marketing their films practically and creatively. Gone are the days when filmmakers were still hesitant to sell movie merch because they’re concerned that they’d look like Hollywood sell-outs. Gone are those days mainly because they now have a different view on movie merchandise- from being […]
Band Promotion: How to Shoot Conceptual Band Photos
If you are a new band, you will eventually need conceptual band photos for your CD packaging, album art, website, press kit, posters, shirts, and other stuff needed for band promotion. Now you DO NOT want to slack off in this department because it’s your way to get noticed. I will say it again: Good […]
Merch Concepts: Paperdolls
Looking for creative custom merch concepts for your band? Here’s a very fun one we stumbled upon online. It’s simple and really cheap to make but it can be your fan’s favorite. This creative Band Merchandise is for a band called Evertheory. A friend of theirs offered to design paperdolls for the band as promotional […]
Music Advice: Brand Your Band!
Madonna, Radiohead, Lady Gaga, OK Go, Kanye West, David Byrne…sure they have great talent but I am 100% sure that there are other people in the world who can sing like they do and even better. I mean yeah…they all have good voices but they’re rather easy to imitate compared to those with ultra great […]
Merch Concepts: Bowling Pins Art
If you’re trying to come up with the coolest custom band merch for your movie and your movie has interesting characters, why don’t you make something like this! Coolest. Custom Merch. Ever. These are bowling pins meticulously painted and glued with fur, hair, and accessories to resemble the important and interesting characters in the movie […]
Merch: More Tips to Sell More Merch
A few months back, Billboard* provided a list of three tips designed to help a band maximize their merchandise sales. While Billboard’s sage advice is very useful and can definitely help increase the revenue of bands with all sizes of followings, the tips are somewhat little limited and ignore quite a few of the more […]
Yummy Band Merch
Looking for a cool concept for your band merchandise? Why don’t you print your band logo on lollipops or M&Ms like these bands did! Of course you have to be a big group like KISS so you can partner with M&Ms but basically what these yummy band merch want to say is that it’s about […]