10 Essential Apps for the Touring Band
Aren’t we just so lucky to be living in a decade where there’s an app for everything? Thank you, Stevie, Bill, and the rest of the gang. How truly comfortable our lives are today compared to the beeper and walkie-talkie days. You want to play the piano but you have no piano on the bus? […]
Photography & Marketing: How NOT to Write Photo Captions
I’ve viewed lots of photography websites and I noticed that most of them miss out on one very important marketing tactic – putting photo captions. Some do not even have, at the very least, captivating titles for their photographs. Take a look at this photo. It looks good but it’s not remarkable, right? Until you […]
Movie Marketing: 6 Films That Effectively Used the Web for Viral Promotion
Thanks to the internet, movie marketing has become more creative, fun, cheap, and doable by many. Unlike before when budget was the biggest factor for movie marketing, now its mainly about how kick-ass your idea is. On the internet, there’s a competition on what’s hot and cool and controversial. If you want your stuff to […]
CD Packaging of the Week: 123 Jump!- Jive Talk
This interactive CD package was designed for Jive Talk‘s latest album ‘123 Jump!’. To enhance fans’ experience with the band, we created an online animated experience using Augmented Reality and Quick Response codes. Fold the CD packaging to form the stage and scan the QR code to start the band’s “live” animated performance. Watch the animated […]
7 Food Inspired T-Shirt Packaging
Your t-shirt packaging should not be boring because packaging is everything. Yes, we all know that but most of us don’t have the dollars to make really creative packaging. But you know what…it doesn’t have to be that costly. Check out these ultra creative t-shirt packaging inspired by food. The meat case packaging doesn’t cost […]
A Beginner’s Guide to Music Mastering
Mastering is a bit of a mystery to most people. For some the mystery only goes as far as how it’s done. For most it’s a question of ‘what is it? And what is it for?’ For the latter, here is a beginner’s guide. Loudness and polish The most familiar aspect of music mastering for […]
6 Reasons Why People are Buying Vinyl Records Again
Remember that girl from a famous nineties song who’s having the time of her life listening to her vinyl records? Seems like we’ve all become like her in the last decade. Dancing and singing and squealing…just being in love with our vinyl records AGAIN. In fact, in 2019, vinyl is poised to outsell CDs for […]
Indie Filmmaking: Writer Vs Director
Since the invention of celluloid, conflicts between two creative heads- writer and director- have always been present. Writers have a clear picture in their heads of how they want the movie to look like- every scene, every prop, and every word the characters will say are all detailed in their heads. And this is expected […]
10 Free Photography Marketing Ideas That Work Like Crazy
You’ve started your business, now how do you find clients to hire you? Traditional advertising, such as an ad in a magazine or newspaper, is mostly worthless. Don’t waste your money. I’ve tried it. They don’t work. Instead, imagine having people love your business so much that they send all their friends your way. Think […]
Eco Packaging: Incredible Dissolving “Plastic” Bag
Creative Review put their magazine in a very clever, very eco packaging- a clear bag that dissolves in water. Way too cool! If you want to wrap your CD,DVD, Vinyl, merch, etc in this packaging, shoot us an e-mail. More details on how it works: “The hot water is just to show you the […]