Film Distribution Myths You Should Stop Believing to Achieve Success
Award-winning Producer/Writer Jerome Courshon breaks the biggest lies of distribution and gives awesome pieces of advice for indie filmmakers who want to get a distribution deal. Myth: I’m a director, a filmmaker, a creative person. I don’t have to worry about the business stuff. Truth: There are of course some people who get lucky and either have a […]
Branding Basics for Artists
No artist wants to think about branding because every artist’s primary motivation is to express, not to sell. However, most of them are already unknowingly doing it anyway. Branding is simply being consistent with how yo define yourself, constantly reaching out to the same group of people, and speaking right to them. In marketing terms, that is […]
The Music Marketing Trends You Should Try This Year
It’s not easy to be an indie musician today. You have to do everything including marketing your stuff. Good thing there are so many ways to do it thanks to the internet. But because there are so many ways to do it, that means you should strategize. Which ones are you going to focus on and […]
8 K-pop Albums with the Prettiest CD Packaging
The Koreans are really good at marketing their stuff and we should learn from them. K-pop probably produces the best CD packaging and vinyl record pressing in Los Angeles. Here are some of the cutest K-pop CD packaging: f(x)’s Pink Tape A popular theme for unique albums is to make them look like something else […]
8 Impractical But Totally Pretty Blu-ray Box Sets and Packaging
Sometimes, we just want to throw away money on special edition blu rays just because we can. And just because we really, really love these films and we want to remind ourselves (and our guests) that fact by displaying them in our living room. Why not? It’s our money anyways? To prove just how ridiculously amazing […]
5 Tips on Conceptualizing Your CD Packaging
It isn’t as easy as finding a good image for your CD artwork, it requires a lot of thought and creativity if you really want your CD packaging to be impressive. It would be a pity to have really great music yet the packaging does not match its greatness. But it doesn’t have to be […]
Music Packaging: VÄG’s 70s Vibe Vinyl Packaging and Merch
Yes, their name is VÄG, and yes, they know what it means. But in Swedish, VÄG means road, which is the former name of this psychedelic rock band. Their double entendre name appears on band swag (most popularly on their t-shirts), and a gritty 70s sound was Snask’s inspiration for the logotype, identity, and album cover […]
9 Clear Vinyl Records That Are Just So Stunning
Crystal-clear vinyl records look so neat that you’d want to show them off to your grumpy father-in-law so he’ll start loving you. It’s no wonder they’re usually the #1 choice for special editions. The clear disc has a bad reputation of having a lesser sound quality than the black vinyl, that is not true if […]
8 Impressive CD Mailers and CD Folders
If you need to mail a CD or DVD, you might as well put it in something beautiful (yet still sturdy, of course!). Here are some of the best mailers and folders to impress your recipients: CD wallet This is one of the most affordable mailers and could still look pretty, too. Cardboard Folder CD […]
The 5 Most Common Challenges Every Musician Face and How to Handle Them
Every musician, whether a beginner or someone who’s been around for decades, has met and will meet a thousand hurdles in trying to make a successful music career. In fact, if you’re a musician and you’re not experiencing nerve-wracking challenges very often, you’re probably not doing it right or you’re going too slow. But, of […]