If you want a music career that’s more than just weekend gigs at your local bar, then you gotta do the hustle and really treat this as your life’s calling. The brilliant rapper Kellee Maize wrote a list of tips on Huffington Post on how she “made it” in music. Here are the most important points from […]
It’s HO HO HO season and the perfect time for holiday marketing! The time for giving and of course…selling and marketing. Whether your goal is to sell your products, promote loyalty, or simply increase your supporters, here are some things you can do this holiday season: 1. Thank your most loyal supporters Don’t just say […]
If you’re a musician and you think all you need is talent, you’re dead wrong. Some of you might think that as long as you are really good at what you do then no one would care if you are a whiny arsehole. So what if you are sputtering harsh uncalled for criticisms once in […]
If there’s one piece of advice for musicians (or artists) that we strongly believe in, it’s this: Learn to say no. When you’re still a newbie and you want to enter the music scene, it is expected (in fact, quite wise) to say YES to a lot of things— free gigs, some favors here and […]
Award-winning Producer/Writer Jerome Courshon breaks the biggest lies of distribution and gives awesome pieces of advice for indie filmmakers who want to get a distribution deal. Myth: I’m a director, a filmmaker, a creative person. I don’t have to worry about the business stuff. Truth: There are of course some people who get lucky and either have a […]
Now that anyone can just send wedding invites through email, Facebook and apps, less and less people are sending paper invitation cards. Some find paper invites redundant. They won’t even open them anymore! But what if you really want to send wedding invites? For it to be worth the trouble, you gotta add something that […]
If you have posters, you better make it interactive to really create an impact. You have to come up with an idea that incorporates the location (streets, inside the malls, floor, ceiling) so that the poster or sticker ad is experiential. HOMELESS YOUTH POSTER This poster is a non-profit action by the PSKS (Peace for […]
We’ve featured some of the craziest album release gimmicks from attaching USB albums to balloons to releasing a newspaper. There was one Flaming Lips album where they added Kesha’s blood in the vinyl record. If you’re a new musician who’s about to launch your first album, you might be thinking “Are gimmicks absolutely necessary because […]
For those attending their very first film festival, you might be shocked by just how aggressive filmmakers are in promoting their films. You will see these young filmmakers carrying big bags full of DVD screeners and posters, handing them to every film programmer/producer/press who shows even the least bit of attention. That’s because when you […]
Whether you’re still at the beginning of your music career or you’ve been around for quite some time, you will certainly find these music marketing tips useful. Here are some of the most important music marketing tips from the music industry pros: Follow up/follow through The skill I’d most recommend is the art of following […]
