Artist Money & Passion

How Artists Can Achieve Balance Between Money & Passion

This has been a perpetual problem of every artist: getting the right balance between money & passion. Do you find that your life is so full of meaning (and you love it that way) but then when the bills arrive, you totally get a head splitting headache because you’re too broke you can’t even buy […]

Hard Rock Guitar Pick CD case

CD Packaging of the Week: Hard Rock’s Guitar Pick

We here at Unified are obsessed with beautiful CD, vinyl and DVD packaging. We’ve been making creative releases since 2008 and lovely packaging has become an obsession of ours. We even have a Pinterest page dedicated to all things media packaging. If you want to make a really badass album with cool CD packaging, get […]

RK LongNightMoon InsertGlow1

CD Packaging: Reckless Kelly’s Long Night Moon (Glow in the Dark Ink)

The GRAMMY-Nominated Long Night Moon CD packaging features Glow In The Dark ink, with hidden images and messages, secret codes and all kinds of other goodies. Plus, comes with it’s own coordinating LED UV light! It’s difficult to do the design justice with a flattened image, but included below is our best shot at it. […]

music cd sales

Are people still buying CDs?

If you’re a musician about to release an album, I’m sure you’re wondering if you really should still make CDs when fewer and fewer people are buying CDs. For the first time in history, global revenue from music downloads and subscriptions has overtaken sales of physical formats. Digital revenue grew nearly 7 percent to $6.85 […]

band merch ideas lego

Unique Band Merch Ideas That Can Make Fans Go Wild

As we’ve said again and again and again, the best way for artists to survive these days is to diversify the source of income. Band merch are a must for artists to thrive especially now that CDs are not very reliable to produce enough income for the full-time musician. But don’t just sell the usual […]

Indie Film Premiere merch

6 Things to Do Before Your Indie Film Premiere

You’re finally done with the post-production of your film and it’s time for your indie film premiere. Time to rejoice and take a looooong break! You deserve it. Sorry to burst your bubble, but you still have to do some film marketing. The best time to market your film is during production, the next best […]

indie record label

Indie VS Major Record Label: The Major Differences

What truly sets the indie record label apart from the major record label? Here’s a list of differences from money, creative control, to focus. DEFINITION Record label artist: You are signed with the big companies which include: Universal, Sony-BMG, and Warner. Record labels are global in scale and are under the control of a corporate umbrella organization. […]

CD Packaging: Chang and Lee

We love the look of this street, grunge, trashy pop CD packaging. It’s definitely the type of CD packaging you’d want to have in your bag when you’re on an eight-hour train ride. It has a lot of detail and texture. Lovely design! We here at Unified are obsessed with beautiful CD packaging. We’ve been making […]

routines of creative people: wake up early

3 Habits in the Routines of Successful Creative People

If you’re pursuing the creative life, then it’s good to study the routines of creative people so it can help you create a map for success. As Zadie Smith said, there’s no “artist’s lifestyle.” Forget the cliches. Forget partying hard and living dangerously to get inspiration, forget drugs, forget staying up very late because you […]