Merch strategy—how to be more than just a store!

Merchandise strategy is extremely important for musicians. It’s not just about generating profit. It’s also a powerful way to connect with fans! Merch sales is just second to live show sales and that says something with how much revenue musicians get from it. It’s actually one of the reasons why merch releases became so widespread […]

Why customer (service) is king

Customer is King. And that’s why In today’s music scene, being a musician isn’t just about making great tunes and belting out killer vocals. It’s also about something more unexpected: customer service. And you might be thinking: “That’s just handling orders, easy peasy.” Well, yeah, you’re right. But the last bit? Not so much. As […]

Oscar-Nominated Movies and their awesome merch

The night of March 12 was a great way of appreciating and acknowledging talented artists in the movie industry as the Oscar nominated movies of 2023 received their well-deserved awards. But aside from the explosion of beautiful cinematography and wonderful performances, these films also boast awesome merchandise. We’ve compiled a list of 10 of these […]