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Kickstarter gives hope to indie filmmakers who have no cash to spare for their passion. You just pitch your concept and ask funds from people around the globe who see the potential of your film. But it’s not that easy. First, Kickstarter has a deadline for every project and second, there are lots of interesting […]
“Rich Dad, Poor Dad” by Robert Kiyosaki and asked (forced) me to read it. I’m glad she did because I learned a lot about finances and life. The book is basically about a young man who has two fathers: the first was his biological father – the poor dad – and the other was the father […]
Choose a reference. Find a major label track with the tonal balance you’re looking for – ideally something that hasn’t been totally decimated in mastering, since you’ll be comparing it to your unmastered tracks. If you followed my earlier advice on using a reference during the mixing process, you’ll want to use the same track here. […]
Here! Sod and Prompt Design made aircraft-like T-Shirt packaging which its surprisingly ‘red wings’ that actually is a cloth hanger makes outstanding identity to Air Asia. This fresh idea of Here! Sod T-Shirt had won Gold Award from Pentawards. From fresh idea of Here! Sod brand, introducing T-Shirt that makes fame from different angles by […]
1. Let Them Hear It Music is a unique product in that it is not usually purchased without first being heard. This is why radio has always been such a great marketing method for music. First you get hooked by a catchy tune, then you can’t help but buy it. For this reason, it’s important […]
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Since I recently completed my first indie film, The Great Intervention, I thought I would begin by giving you some “quick” and “simple” steps for you to “greenlight” your own project. 1. Come up with your idea. Okay, this is the only part of the process I cannot specifically help you with (at least not in […]
Madonna, Radiohead, Lady Gaga, OK Go, Kanye West, David Byrne…sure they have great talent but I am 100% sure that there are other people in the world who can sing like they do and even better. I mean yeah…they all have good voices but they’re rather easy to imitate compared to those with ultra great […]
Building a brand is the single most important skill a music artist, indie label or band should learn if they intend to promote their works to a larger audience. Thanks to the internet, and the growing popularity of social media, artist branding is much less complicated than it was… say maybe 10 years ago. Regardless […]
Music is dying if you believe the RIAA (Recording Industry Association of America). Music is a growing business if you believe Apple, Google, Spotify, Yahoo Music, Artist Direct, My Space Music, Pandora and hundreds of other options. They’re right – all of them. The ‘good ol days’ are gone. Everything lives in phases – music […]
