Setting the price of your CD: Six Things to Consider
The right price for your CD is the price that people are willing to buy in an instant. But it gets tricky because, of course, apart from that the price should also be enough to cover your expenses and pay royalties/ shares once all the CDs are sold. And oh, some profit left for you […]
Dos and don’ts when sending DVD screeners to film festivals
DO MAKE AN EFFORT TO MAKE YOUR DVD PACKAGING ATTRACTIVE The programmers certainly appreciate a good-looking DVD packaging. Actually, they’re pretty easy to impress. As long as your DVD case is presentable enough and it’s obvious you put some thought on your DVD packaging, they’d be smiling. Give them a plain DVD without even a label […]
How to brand your band? Answer these five questions
OK Go, Madonna, Daft Punk, Lady Gaga. These are very famous musicians but there are certainly many artists that sing better than them. But why are they so famous? The answer is simple: they have created a brand. You might cringe thinking about branding as if it’s a disease, as if it can ruin your soul, […]
7 Things to consider before pressing your first CD
FIRST OF ALL, DO YOU HAVE EXCEPTIONALLY GOOD MUSIC? Or are you just rushing to finally release an album? Really good music is the number one requirement before recording. I know it isn’t usually the case because we see a lot of well-marketed artists with zero talent. But for indie musicians, this is a must. […]
5 Cardboard CD cases that are actually cheap to make
Making a really good-looking CD packaging shouldn’t be too costly if you choose the right cardboard CD cases and come up with an excellent CD design. If you make 300 or more of these cardboard CD packaging, they can be so dirt cheap you wouldn’t ever consider choosing anything else. If you can’t imagine cardboard […]
PRESS Kits are Meant to ImPRESS
Press Kits should be really impressive or else don’t make any at all (it will just turn-off the journalists and executives). Press kits are like promotional booklets/sales brochures with detailed information about your film or project. Your press kit should include information about your project from your intention to the aspect ratio of your film. Some indie filmmakers […]
CDs Versus Download Cards
So which is better: Selling CDs or download cards? The answer might seem easy to some (Download Cards, duh!) but you have to think twice. There are advantages that only the CD offers (yes, no matter how outdated it is) which could greatly improve your music career. Here are some of the pros and cons of […]
5 Branding Articles Every Artist Must Read
If you want to make a career out of your music, you should learn how to market yourself well. It’s simply a must if you want to keep doing what you’re doing. The number one step of good marketing is creating a solid brand/ reputation. Here are some of our most-read articles about branding for […]
CD/ DVD slider cases that are nothing short of awesome
The CD/DVD slider packaging can make your project look sleek and modern. It’s has a beautiful add-on that makes it three times more impressive than the regular CD/DVD slider cases. The extra space can be used for additional artwork or text. But it’s not only that it has extra space, the slider CD/DVD slider cases […]
Musicians: 6 Ways to Keep Your Fans Hooked
So you got a pretty good number of fans right now (congrats!) but you know it’s not simply about acquiring fans, it’s about keeping them. If you don’t keep them hooked, chances are, they would forget you little by little every day. Keeping them engaged is the best way to maintain a loyal fanbase. Here […]