marketing

Four Sneaky Ways to Market Your Music

I know you don’t want to be sneaky but I’m sure you don’t want to be an annoying salesman who pushes people to buy stuff, either. You somehow want to keep your dignity and voice intact. These “sneaky” marketing techniques aren’t actually sleazy, they’re just hacks so you market more without exerting more effort. That […]

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CDs Versus Download Cards

So which is better: Selling CDs or download cards? The answer might seem easy to some (Download Cards, duh!) but you have to think twice. There are advantages that only the CD offers (yes, no matter how outdated it is) which could greatly improve your music career. Here are some of the pros and cons of […]

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Elements of a kick-ass CD packaging

It Serves its Primary Purpose Before you try to make your CD packaging interesting, make sure it keeps the discs safe from liquids, dust, and pressure. This means, the case should be sturdy and easy-to-open, among other things. Also make sure that the CDs won’t fall off once the CD packaging is opened. There are […]