Go Green with Unified Manufacturing
We are one of the CD manufacturing companies in California that offer green alternatives in CD manufacturing, DVD manufacturing, and printing. From the products and services we offer to our day-to-day operation, we make sure that we do our share to prevent the fast destruction of Mother Earth. Here are some of our green efforts. […]
Indie Filmmaking: 4 Ways to Get More Funds
As I’m unwinding from AFM last week, it occurs to me that while many of you are experiencing Distribution Overwhelm, even more of you are experiencing Finance Overwhelm. Why? Because unless you have 100% cash in bank to make your film, what can you do to get your project off the ground? The way I […]
How to Choose the Right Promotional Product
Promotional products are meant to market your company therefore you have to be strategic in choosing the items you will give out. Do not just give away generic key chains, calendars, and other cliche stuff most companies give out or else it would just be a waste of money. It would also make people […]
CD Packaging of the Week: Money Mark- Brand New Tomorrow
After viewing lots of ‘overdesigned’ artwork, it’s refreshing to see this minimalistic packaging of Money Mark. The concept and execution seem so simple (although I cannot tell for sure) but it has very good visual appeal. Just look at how the colors complement each other, how the texture of the woodcraft contrasts to the plain […]
CD Manufacturing: All About Barcodes
Why do I need a Barcode on my CD? The short answer is “because the retailers who will be selling your CD for you require it.” It’s the way a retail sale is identified, inventory levels are tracked, and sales are credited. Even if you sell primarily at shows or out of your trunk, you […]
Vinyl Packaging: Proof that Artwork Affects Album Sales
Sales of custom vinyl records increased by 14 percent over the previous year, with around 2.8 million units sold. This is a new record for vinyl sales since 1991, when the format had all but disappeared in the wake of the CD boom, according to a report released yesterday by Nielsen SoundScan. Unsurprisingly, the artists […]
Recording, Releasing, and Performing Cover Songs
Here is a comprehensive article about cover songs written by Cameron Mizell. Cameron is a freelance guitarist, producer, and consultant in Brooklyn, NY. You can check out his articles at musicianwages.com. ——————————————————————————– Cover songs have an interesting place in the musician lexicon. The term cover song originated in the early part of the recording era, […]
Band Merch: The Politics of Price Matching
Alternative Press has a great post about the real deal of merch price matching. Price matching is a practice in which the headlining band on a tour set the merch prices. If that band sell their custom printed t-shirts for $40, every other band on the bill must comply with that price. It insures that […]
CD Packaging of the Week: Bosco-Spectrum
Artist: Bosco Album: Spectrum Label: The Big Up/Brittany Bosco Designers: Alex Goose & Branden Collins Year: 2008 Info: Alex Goose: Designed as a promotional EP with little to no budget, Branden and I had to come up with a package design that would immediately catch anybody’s eye. As part of The Big Up!, we not […]
Get Sponsorship for Your Next Music Video (Step by Step Guide)
So you have the most brilliant idea for your next music video yet you cannot execute it because you only have a few dollars left in your pocket after recording your first album. But you also know the value of a kick-ass music video- that it could leverage your career faster than you can say […]