Business: Study Reveals Consumers Prefer Direct Mail Use of CDs and DVDs
Discmail Direct and Direct Marketing Association conducted a study in 2010 about consumer’s attitude and response towards direct mail. Using more than 800 respondents, here are the results of the study: 85 % prefer a disc over an email and 59%of the 800+ respondents believe a DVD is more secure than an email. 91% of […]
Yes, You still Need to Replicate CDs!
Everyone’s streaming so why spend hundreds of dollars when you can sell your music without the risk of losing lots of money? Making CDs cost a lot of money and requires a lot of time-and yes, the reports show that the CD format will not last long- but there are plenty of advantages of making […]
Why You Should Still Make CDs When No One Pays For Music Anymore
They say it’s foolish for new acts to make CDs because no one wants to pay for music anymore. They say CD sales are down and it will never go up again especially now that any song is just a click away. They say that we should just give free music online and get money […]
Music Retail News: UMG's New Pricing Structure Designed to Get Single CDs in Stores at $10 or Below
To compensate the lower pricing, UMG also plans to step up deluxe versions of albums which sell at a higher price to cater the hardcore fans and collectors. UMG is also banking that the lower price points will at the least be offset by increasing CD sales volume. Most new releases, beginning in the second […]
Making a music press kit in 2024
You might think “Nah, music press kits are so 1997″, but band press kit is still the best way to promote your music to industry people. It will never ever go out of style. It’s (still) a great way to introduce yourself and your music to the music industry. If you’ve got one already, well…have […]
15 ways to greatly reduce stress when releasing an album
They say music reduces stress. Well, they’re so right about that. But you know it’s different when you’re the one releasing it, right? So in this guide we put together, we’re going through fifteen essential tips—covering everything from using digital tools to finding the right partners—to make your album release stress-free (or at least less […]
10 Essential tips for pre-selling your vinyl
Pre-selling your vinyl album is an art form in itself—a dance between generating excitement and managing the logistics of production. It involves careful planning, smart marketing, and a deep understanding of your audience. So how do you do it right? These ten essential tips will guide you through the intricacies of setting up your vinyl […]
Zines: Albums released in CD+Magazines combo
Album releases in CD+Magazine combos have been around for several years. This release is known as the “Zine Version” of an album release. This usually comes with a zine book with tons of pictures, sometimes it also has the songs’ lyrics as well as some words from the artist. This CD combo may have been […]
Bands with best marketing campaigns
If you want people to actually buy your music, sometimes, good music just isn’t enough. You must also have an innovative way of marketing your album. If you want inspiration, here are six bands with innovative album releases: #1. CUT COPY – FREE YOUR MIND Back in 2013, the concept of Pokémon Go may have […]
Wondering why your vinyl records are taking so long?
If you’ve never had a vinyl pressed until now, you might get shocked by how long the turnaround time is—usually it’s 8-12 weeks. And there are even times when the pressing plants ship your vinyl records later than the expected time. This might frustrate you, especially if you’re close to your album release date… so […]