Los Angeles, CA (September 3, 2012)
Unified Manufacturing was approached by Caulfield Apparel and English Laundry to make 2,000 pieces of t-shirt packaging that looks like an old vinyl (LP) jacket for their limited edition Beatles t-shirts. Caulfield and English Laundry made a total of 12 t-shirts that are all inspired by the lyrics of John Lennon and Paul McCartney.
The client wanted to make sure that the cardboard t-shirt packaging would not have uneven bending and that the shirts would fit nicely to the jackets. They also wanted the t-shirt packaging to look aged to make it look even more vintage so they made their artwork look like it’s smeared with coffee and dirt.
To distinguish one design from another, Unified Manufacturing made stickers for each design so they don’t have to make 12 different vinyl t-shirt packaging for each which is very costly and unnecessary.
James Hill, owner and CEO of Unified Manufacturing, said “It’s a pretty easy job since we’ve been making Vinyl Jackets all our life. I mean, that’s what we do and that’s what we’re known for. Before we printed shirts and made shirt packaging, we were already making vinyl packaging. So when they approached us to make a t-shirt packaging that looks like vinyl jackets, I confidently said yes.”About Unified Manufacturing:
Unified Manufacturing is a custom CD/DVD and Merchandise manufacturing facility based on both sides of the US. They have been in business for 10 years with clients that include indie artists to major label artists such as Stevie Wonder, Sheryl Crow, and the Obama Campaign. Unified Manufacturing also offers various media-related services such as poster and merchandise printing, creative packaging, DVD authoring, fulfillment, and distribution.