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Dropping a New Album in the Era of Online Streaming

As services such as Pandora and Spotify are becoming popularized, the music industry has taken a step back to survey the potential damage. Big artists like Beyonce and Taylor Swift have chosen to keep their albums from being available to stream, blaming the decline in music industry sales on streaming services. But what does that […]

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More Tips for Marketing Your Film Online

The future of advertising is on the Internet.  This is not up for debate.  Over the last decade, the Web has revolutionized the way in which the public chooses what products to consume, especially in regards to the film industry.  Recent productions, from Juno to Snakes on a Plane, have found an audience thanks in […]

10 smart ways to analyze your fans

If you’ve read our previous article on getting to really know your fans, we’ve quickly talked about the benefits of utilizing analytic tools. Now, we’ve got you a whole article dedicated to it. So aside from talking and interacting with your fans, you can also try using quantitative data from different analytical tools. You might […]

Most Expensive Cassette Tapes Ever Sold

Just like the vinyl comeback, this spike in cassette tape sales can be credited to nostalgia. Compared to vinyl records, cassette tape’s audio quality will never live up to it, but what adds to the nostalgia is that it’s portable and easier to listen to on the go. And it’s quite cheap…well, most cassette tapes […]