CD – DVD – Vinyl – T-shirt – Box Sets
Viral marketing campaigns use mystery, fun, and often, deception to help create buzz for a new product. Sometimes such campaigns succeed; sometimes they backfire. Let’s take a look at these cases and try to see what they did right and wrong. Court TV “Hi Steven,” it began, cheerily enough. “Do I have your attention now? […]
About Chris Rubino: Chris’s works have been exhibited in Europe, Japan, Hong Kong and the U.S. He recently has created designs & illustrations for such clients as The New York Times, Banana Republic & The NY Public Theater. Rubino’s work has been strongly influenced by his screen-printing background making limited edition posters for bands such […]
Horror films love hands in their movie posters and DVD artwork. Hands can show struggle, pain, anger, and desperation. And as we all know, hands are used to slice, chop, and strangle among others. Here are movie posters and DVD artwork that use HANDS. Of course, we’ll start with Psycho. _____________________________________________________________ Unified Manufacturing is a custom […]
Sometimes our eyes get too used of seeing exaggerated designs that we don’t find them appealing anymore-they all just become one colorful blur. That is why ‘less is more’ works in music packaging. Put a plain packaging in a sea of colorful artwork and it would instantly get attention. Remember, a design doesn’t have to […]
List your prospects. First, you have to know which music magazines and blogs feature the kind of music that you play so you would have a bigger chance in getting featured and so that you’d hit the right audience. If you are a metal band, it’s okay to be in the Seventeen Magazine (Hey! Publicity […]
This article was written by Mark Steven Bosko, an industry expert with over fifteen years of experience in producing, promoting, and distributing independent feature films. In addition to performing virtually every job on a film production, he has successfully produced and distributed several independent films. Mark is the author of The Complete Independent Movie Marketing […]
The artwork on the CD packaging is meant to get our attention and what better way to do that than to put images with blood and gore. Here are some of the most captivating bloody album covers. Check them out and tell me which one you like best. Enjoy! The Beatles– Yesterday and Today Yes, […]
At long last your dream of shooting your own film came true. Almost everyone who viewed it on the big screen loved your film and now you cannot wait to release it on DVD for the whole world to see. But now you have one more thing to think about-the packaging of your DVD. You […]
We know it’s not very easy for indie filmmakers to be out there competing their little films in the tough market because of budget constraints. Even if you do have an exceptional movie if you do not have a good marketing strategy, your film will not have the attention it deserves. You now have a […]
I have this fascination for creative DVD packaging and lately I’ve been collecting some. It’s just like Pringles, once you pop you cannot stop…collecting. I bought a DVD last week mainly because of its kick-ass DVD packaging. I didn’t even bother to watch the movie but the cool packaging almost convinced me to watch it. […]