Band Promotion: Put Some Thought Into Your Sticker Designs

Paramore Pink Floyd The Inbreds Jimi Hendrix Band Marino Illustrators Shim Guns n’ Roses Eddie Eddie Van Halen   ________________________________________________________________________ Unified Manufacturing is an L.A. -based one-stop-shop that offers very affordable CD/DVD/USB replication, custom printing, promotional products, warehousing and fulfillment and many more. If you need an Instant Quote on a project and you want FREE […]

A Mastering Engineer’s Guide to Final Mixdown

Choose a reference. Find a major label track with the tonal balance you’re looking for – ideally something that hasn’t been totally decimated in mastering, since you’ll be comparing it to your unmastered tracks. If you followed my earlier advice on using a reference during the mixing process, you’ll want to use the same track here. […]

Music Advice: Brand Your Band!

Madonna, Radiohead, Lady Gaga, OK Go, Kanye West, David Byrne…sure they have great talent but I am 100% sure that there are other people in the world who can sing like they do and even better. I mean yeah…they all have good voices but they’re rather easy to imitate compared to those with ultra great […]

Music is dying. Music is Thriving. Which is it?

Music is dying if you believe the RIAA (Recording Industry Association of America). Music is a growing business if you believe Apple, Google, Spotify, Yahoo Music, Artist Direct, My Space Music, Pandora and hundreds of other options. They’re right – all of them. The ‘good ol days’ are gone. Everything lives in phases – music […]

10 Great Music Marketing Ideas

Here are 10 music marketing ideas from the Music 3.0 Internet Music guidebook. It’s easier to sell your music if you add extra value to it, so it helps to think outside the box when it comes to distributing your music. Thanks to Bruce Houghton of the great music blog Hypebot for numbers 7 through 10. 1) Develop a package […]

To Duplicate or to Replicate?

Not too many people know that there are 2 kinds of manufacturing discs- replication and duplication. And those that know sometimes get confused and use the terms interchangeably. Their literal definitions may be nearly identical, but in practice they are extremely different. Here are some of the basic differences between CD replication and CD duplication that […]

Musician Tips: Intimacy is Key!

It rhymes so it must be true! As most of us already know, INTIMACY is one of the main ingredients in creating loyal followers and superfans. Fans will pay attention to you more if you make them feel that they’re special to you. If you are a musician who wants to be more intimate with […]