CD – DVD – Vinyl – T-shirt – Box Sets
Are you still promoting your band, company, or business in the old-fashioned way? Yes, I’m talking about calendars, keychains, pens and such. There’s nothing wrong with those promo items except that they’re don’t have as much impact as the modern, hip USB flash drive. Here are some solid reasons why you should replace your usual […]
Not too many artists are very good at talking to people and making connections. Most prefer to sit on the sidelines during parties and important events, reluctant to strike a conversation in a fear of looking fake. You might think that the only thing you should be concerned about is your craft because that’s the […]
Now that everything can be done with a single click of a mouse and news spreads as quickly as your typing speed, connecting to your fans is easier more than ever. With the countless websites and apps for connecting with your fans, it’s such a waste of opportunity not to collaborate with them especially since […]
As you know, we’ve been obsessing about really creative t-shirt packaging like this and this. A packaging with a personality can pull customers in and, in a way, convince them that the item is worth buying that is why it’s not only important to have really good products but also really good-looking packaging. Here are […]
Whether you’re a seasoned musician or a new one trying to jumpstart a career, I’m pretty sure you are very familiar of “offers” from bar owners, filmmakers, friends…err, just about anybody to let you play music for free venue, free drinks, exposure and everything else except monetary compensation. They believe that’s the way things should […]
Now that you are confident with your talent and are head-over-heels in love with the songs you’ve recorded, it’s time to let the whole world know that you exist. Once you decide to turn your passion for music into a career, there’s no turning back. It’s either you give it all you’ve got or you […]
The corporate identity kit of your brand is often the first impression of your product or service and first impressions really count. If you come up with good-looking collaterals like business cards, DVD cases and envelopes, your prospects would be impressed and would likely get interested in what you have to offer. It’s pretty much […]
So…maybe everyone’s releasing their albums in cool Flash Drives or Dropcards. If they release in CD format at all, they’d most likely be housed in sleek Digipaks and Custom Boxes. There’s no way jewel cases can be cool in 2013, right? Wrong! Want proof? Well just check out these totally hip CD packaging using clear […]
Whether you like it or not, gimmicks play a big part in the music industry. We’ve said over and over that a career in music requires more than talent- it requires good branding (which could include the gimmicks), winning traits and 10,000 other things. A gimmick is a strategic stunt or look that makes people pay attention […]
Making music is all about music but making a CAREER in music requires more than talent, it requires certain traits that really push you to excel. Here are the traits every musician should develop in order to achieve success: WILLINGNESS TO DO GRUNT WORK Here’s the news: Grunt work is what building your music career […]