Liquid- Filled Vinyl Records
Just a few weeks ago, we featured awesome liquid-filled flash drives. They were pretty impressive! But would you believe that there are liquid-filled vinyl records? Yes, they do exist, my friends. Liquid inside vinyl records that actually play music. Welcome to the future where anything is possible and bands are finding more and more ways […]
Four Sneaky Ways to Market Your Music
I know you don’t want to be sneaky but I’m sure you don’t want to be an annoying salesman who pushes people to buy stuff, either. You somehow want to keep your dignity and voice intact. These “sneaky” marketing techniques aren’t actually sleazy, they’re just hacks so you market more without exerting more effort. That […]
Creative cardboard t-shirt packaging that are so cheap and easy to make
We don’t just buy shirts with good fabric, we buy the ones that match our personality. You have to put this in mind if you plan to sell shirts. Basically, it’s all about how cool it is to the buyer (and I don’t just mean cool as in breezy). You know how you can make your […]
DVD PACKAGING: Not Completely Nonsense (Student Project)
Designer: Hui (Joy) Zhu Project Type: Student Project School: Academy of Art University Location: San Francisco, USA Packaging Materials: Paper, Wood Here is an adorable DVD packaging student project by Joy Zhu on a Wes Anderson Film Festival. I think that if Wes Anderson would see this, he’d definitely hire Joy in an instant. Every […]
5 New years resolutions that will fire up your music career in 2015
It’s 2015! And although you’ve failed to fulfill some of your resolutions last year (and the years before that), I’m sure you’ve accomplished some of the things on your list, too. The start of the New Year is a great time to review what you’ve become and what you’ve done so far and plan your […]
Building your brand: How to effectively promote your small business
As a small business owner, you probably rely on an array of methods to help get the word out about what you do. Whether you have enlisted the help of a high-powered ad agency or you are more of a one man (or woman) show, one of the most effective ways of spreading the word […]
2014 Grammy nominees for boxed edition music packaging
Here are the nominees for the 57th Grammy Awards for best Special Edition music package. Tell us which CD packaging you like best because it’s pretty hard to pick a favorite! They’re all worthy of an award. CITIES OF DARKSCORCH Leland Meiners & Ken Shipley, art directors (Various Artists) Label: The Numero Group Cities of Darkscorch […]
How to really get the attention of your target audience
Your potential customers are bombarded by thousands of advertising images every day from the moment they wake up to the time they hit their beds. You have to find a way to get through all the noise to have your message heard by your target audience. For musicians, this means that you have to find […]
Types of people to avoid in your music career
After years of helping indie musicians, we’ve seen and heard how when they’re getting started in their music career they’re being ripped off by different people- from managers to event organizers to publishers and all other sorts of sleazy creatures. It shouldn’t take years to sharpen our senses when it comes to detecting leeches. All you […]
Dos and don’ts when sending DVD screeners to film festivals
DO MAKE AN EFFORT TO MAKE YOUR DVD PACKAGING ATTRACTIVE The programmers certainly appreciate a good-looking DVD packaging. Actually, they’re pretty easy to impress. As long as your DVD case is presentable enough and it’s obvious you put some thought on your DVD packaging, they’d be smiling. Give them a plain DVD without even a label […]