SIGN IN
Tom McDonald: On-Demand Priniting
Adaptive during the COVID pandemic
Massive Growth
PROJECT
- Diveres SKU Range
- Rapid Scaling Required
- Complex Designs
- Financial & Operational Limitations
Tom MacDonald, an independent Canadian rapper, singer, and songwriter, partnered with Unified Manufacturing to ramp up the sale of his print-on-demand merchandise and apparel.
With over 300 designs, MacDonald needed a partner to efficiently manage the demand, maintain the e- commerce site, oversee shipping, and handle returns.