WHAT IS A TRADEMARK? A common misunderstanding is the idea that one can “copyright” a band name. While it is possible to copyright the design of a band logo, the band name itself is not copyrightable. Band names are protectable under trademark law, because like “brand names” they allow us to distinguish one band’s music […]
The first thing that you should do is try to be different from the others. It is cliché but it is the ultimate rule when it comes to grabbing the attention of consumers. If the other albums are not selling, maybe they’re not doing something that catches the consumer’s fancy and maybe it’s because they’re […]
