Business: Study Reveals Consumers Prefer Direct Mail Use of CDs and DVDs
Discmail Direct and Direct Marketing Association conducted a study in 2010 about consumer’s attitude and response towards direct mail. Using more than 800 respondents, here are the results of the study: 85 % prefer a disc over an email and 59%of the 800+ respondents believe a DVD is more secure than an email. 91% of […]