Must-read legal tips for musicians forming a band
IF THERE’S SOMETHING THAT’S NOT CLEAR TO YOU, DON’T SIGN! Contracts often run for long periods of time so don’t be too cool (aka lazy) when reading it. Make sure you understand each word and each sentence. But it’s so technical, you say. You don’t have time for this, you say. Get a lawyer’s help! […]
Six examples of band press kits that the A&R Reps will surely love
As an indie musician today, you have to be a master of music but a jack of all trades as well. That means that aside from being a musician, you have to be an accountant, an event organizer, a social media guru, and a master promoter too. Whew! Don’t you wish you could go back […]
9 Tips for designing band T-shirts
Let the designers do the designing…and no one else! So you don’t want to pay a designer because you think you can do it? Nothing too hard about it, right? Just sketch a cool thing that would possibly look awesome on a tee and print it with your band name. That’s it! No need to […]
How to brand your band? Answer these five questions
OK Go, Madonna, Daft Punk, Lady Gaga. These are very famous musicians but there are certainly many artists that sing better than them. But why are they so famous? The answer is simple: they have created a brand. You might cringe thinking about branding as if it’s a disease, as if it can ruin your soul, […]
Why You Need to Think About Branding the Moment You Formed Your Band
Most of us cringe whenever we hear the word branding. No one wants to talk about it. But if you want to be part of the music industry (yes, industry. You can cringe again.), you have to think about branding and marketing and networking and all the other non-music stuff in order to turn your […]
20 Money Tips for Musicians- from Cutting Expenses to Managing Band Money
We all know making music isn’t the most lucrative career there is that’s why we thought you might want to read up on some of the most practical and easy-to-do money tips for musicians. Here are some of the most useful money tips we compiled: CUTTING EXPENSES: Team up with other bands for concert venues. […]
CD PACKAGING DESIGN: Gabby Young and Other Animals – The Band Called Out For More
We here at Unified are obsessed with beautiful CD packaging. We’ve been making creative releases since 2008 and lovely packaging has become an obsession of ours. We even have a Pinterest page dedicated to all things media packaging. If you want to make a really badass album with cool CD packaging, get a quote or shoot us an […]
T-shirt Merch 101: Conceptualization,Printing, & Marketing
We’ve been talking about t-shirt merch printing and promotional items for years now. To help you save time, we decided to compile these articles so you only have one place for everything t-shirt printing and packaging related. A quick read will give you huge tips on how to design, print, package, distribute, and market your […]
How to Effectively Handle a Flaky Band Member
You give your 150% to the band- you book the shows, you handle the social media and blogs, you plan the tour and the merch and the next band practice. It doesn’t bother you so much that you are doing most of the work because you really love the band. But when one band member […]
Basic Merch Marketing Strategies for Indie Musicians
Music feeds the soul; merch feeds the body. How cheesy but that is very true, my friend. You know that! If you’re a musician, you need to sell band merchandise in order to survive. And in order to sell, you have to know how to market your merch. Here are some strategies that could help […]