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If you’re a musician (or any artist), you’re likely not that knowledgable in marketing or marketing psychology- unless that’s your day job. But today, it is a must for artists to do everything on their own including promoting your band page in Social Media, writing newsletters, designing merch…the whole shebang. Before you do a thousand […]
You can be the greatest musician ever born but if you don’t have good music publicity, how would the world know? You need a strong force that can help you get your music out there especially today that it’s hard to stand out from the clutter. Here are some of the pros and cons of […]
Everybody and your grandma knows Tiktok so if you’re in a band, then you know Tiktok is for musicians. “In the future, everyone will be world-famous for 15 minutes”, said Andy Warhol. Well, let’s make that 15 seconds, Mr. Warhol, all thanks to TIKTOK. If you’re not living under a rock, then I’m sure you […]
If there’s one piece of advice for musicians (or artists) that we strongly believe in, it’s this: Learn to say no. When you’re still a newbie and you want to enter the music scene, it is expected (in fact, quite wise) to say YES to a lot of things— free gigs, some favors here and […]
Sending applications, even just the simplest non-life-altering ones, can be addictive. It gives us an illusion that our dreams are just within our reach, and can be achieved in just a few clicks. For every application we send out, we plant a seed of hope in our hearts and we cannot wait to start reading […]
After years of helping indie musicians, we’ve seen and heard how when they’re getting started in their music career they’re being ripped off by different people- from managers to event organizers to publishers and all other sorts of sleazy creatures. It shouldn’t take years to sharpen our senses when it comes to detecting leeches. All you […]
For those attending their very first film festival, you might be shocked by just how aggressive filmmakers are in promoting their films. You will see these young filmmakers carrying big bags full of DVD screeners and posters, handing them to every film programmer/producer/press who shows even the least bit of attention. That’s because when you […]
Congratulations and good luck! You are about to enter a new phase in your music career. Releasing music and putting yourself and your music out there, for the public to consume and love, is not an easy feat. Aside from the creative aspects of perfecting your music, you have to do a lot of other […]
Those who say that there are no shortcuts to success either lack career know-how or are simply lying. Of course there is a shortcut to everything and that includes your music career. Instead of focusing on talent alone, think of how you can achieve big leaps in your career so that it won’t take you […]
So you got a pretty good number of fans right now (congrats!) but you know it’s not simply about acquiring fans, it’s about keeping them. If you don’t keep them hooked, chances are, they would forget you little by little every day. Keeping them engaged is the best way to maintain a loyal fanbase. Here […]