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Check out this cool infographic that shows what people are listening to around the world. Where in the world would your band thrive? The International Music Summit found (surprisingly!) that South Africans love country more than Americans, New Zealanders love dance/electronic and Finns love their heavy metal. ___________________________________________________________________ James Hill is a veteran of the music industry. […]
All of us have 24 hours in a day, 7 days in a week, but why are there others that are very productive even on the weekends? Surely, those people don’t have a life. Contrary to popular belief, they do. They are bursting with life than us mere mortals. They’re actually kind of cheating because […]
Have you seen OK Go’s latest music video, “I Won’t Let You Down”? Crazy, isn’t it? Now, some of you might hate OK Go for having too many gimmicks (like Flaming Lips or Kiss). Why can’t musician just be known for their music alone? do we really have to make crazy stunts to sell? Sorry to […]
Businesses act as living organisms, constantly changing as the attention of the market is focused and refocused. Advertisement can make or break a company as that focus realigns itself, which has made engaging branding a crucial part of an effective part of business management. In order for companies to become or stay relevant, they must […]
You’ve done it. You started your very own company, you are ready to get down to business, but there is just one problem: no one knows that you are there. This is a problem that many new business owners face in the early stages of starting their own company, but contrary to what you might […]
You might think you’re doing great with marketing your stuff, but I am certain you’re committing at least one of these marketing mistakes. Read up and correct the way you market while there’s still chance. Here are some of the most common marketing mistakes committed by even the marketing experts: Talking (or tweeting) about yourself […]
What form of currency never fluctuates with the market? Answer: Your reputation. While many people say you shouldn’t care about what others think about you (and that it’s not your fault, it’s theirs blah blah blah), that only applies to the personal level. For example, if you get pregnant out of wedlock and your neighbor thinks […]
You don’t have to spend big bucks just to show people you appreciate them. All you need is a bucket of sincerity and an affordable medium to express it. Gratitude can even be expressed for free as long as it’s personal and genuine. Here are some of the cheapest ways you can thank your fans: […]
There are lots of talented artists who don’t get too far because their personalities get in the way. Yes, most of the supporters don’t really care about how the artists are in real life but colleagues, executives, and other professionals in the industry do. Not that these people are really too sensitive or they’re just […]
If you want to make a career out of your music, you should learn how to market yourself well. It’s simply a must if you want to keep doing what you’re doing. The number one step of good marketing is creating a solid brand/ reputation. Here are some of our most-read articles about branding for […]