{"id":37824,"date":"2023-09-06T13:20:15","date_gmt":"2023-09-06T13:20:15","guid":{"rendered":"https:\/\/www.unifiedmanufacturing.com\/blog\/?p=37824"},"modified":"2024-05-15T03:32:10","modified_gmt":"2024-05-15T03:32:10","slug":"merch-stats-that-show-k-pop-is-killing-it","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/","title":{"rendered":"Merch stats that show K-pop is killing it!"},"content":{"rendered":"<p>Can you hear Christmas bells ringing?<\/p>\n<p><span style=\"font-weight: 400;\">The year is about to end but before it does, let us present some stats on this year\u2019s MERCH side of the industry. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And the winner for merch sales goes to (drumrolllll)\u2014 kpop.<\/span><\/p>\n<p>And it&#8217;s time we talk about it.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f77961248d8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f77961248d8\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#merch-sales-by-genre\" >MERCH SALES BY GENRE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#whats-up-with-kpop-superfans\" >WHAT&#8217;S UP WITH KPOP SUPERFANS?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#best-selling-kpop-merch\" >BEST-SELLING KPOP MERCH<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#red-velvets-jewelry-set\" >RED VELVET\u2019S JEWELRY SET<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#exos-acrylic-stand-set\" >EXO\u2019S ACRYLIC STAND SET<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#shinees-acrylic-keyring\" >SHINEE\u2019S ACRYLIC KEYRING<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#blackpinks-embroidered-bralette\" >BLACKPINK\u2019S EMBROIDERED BRALETTE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#itzys-image-picket\" >ITZY\u2019S IMAGE PICKET<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/#so%e2%80%a6what-does-this-mean\" >SO&#8230;WHAT DOES THIS MEAN?<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"merch-sales-by-genre\"><\/span><strong>MERCH SALES BY GENRE<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37827\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.18.05-PM.png\" alt=\"\" width=\"600\" height=\"382\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.18.05-PM.png 558w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.18.05-PM-300x191.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The graph above indicates the average dollar spent by a fan from a certain genre.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Country fans have the lowest, only spending an average of 8.50 USD. While the <strong>K-pop genre<\/strong> can be singled out with each of their fans spending 27.50 USD on average.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37832\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.54.29-PM.png\" alt=\"\" width=\"600\" height=\"357\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.54.29-PM.png 584w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.54.29-PM-300x178.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">What&#8217;s iteresting to note is that while the K-pop significatly earned more in terms of average dollar per head, they have the least number of fans buying(~<\/span><span style=\"font-weight: 400;\"> 30%).<\/span><\/p>\n<p>This means Kpop fans are very willing to splurge.<\/p>\n<p>But this didn&#8217;t just happen overnight, of couse. The trend has been rising for years. Just in the US, Kpop merch sales has been increasing since 2017.<\/p>\n<p><strong>K-POP MUSIC SALES OVER THE YEARS<\/strong><\/p>\n<figure id=\"attachment_37934\" aria-describedby=\"caption-attachment-37934\" style=\"width: 610px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-37934\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/K_Pop_Physical_Albums_Sales.jpg\" alt=\"\" width=\"610\" height=\"319\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/K_Pop_Physical_Albums_Sales.jpg 610w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/K_Pop_Physical_Albums_Sales-300x157.jpg 300w\" sizes=\"auto, (max-width: 610px) 100vw, 610px\" \/><figcaption id=\"caption-attachment-37934\" class=\"wp-caption-text\">K-Pop Physical Album Sales 2016-2020<\/figcaption><\/figure>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37833\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-5.11.29-PM.png\" alt=\"\" width=\"600\" height=\"348\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-5.11.29-PM.png 584w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-5.11.29-PM-300x174.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Just so you know, we added the average price of t-shirts since shirts are still crowd favorite regardless of the genre.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And as you may have already noticed, K-pop merchandise is more pricey than the merch from other genres. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is most likely because K-pop has become a global phenomenon with a sizable market. Moreover, it\u2019s a genre that has lots of artists trending every other day.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"whats-up-with-kpop-superfans\"><\/span><strong>WHAT&#8217;S UP WITH KPOP SUPERFANS?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">K-pop artists have very big fanbases that are filled with the most loyal fans. Thanks to their <\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/music-marketing-tips-we-can-learn-from-kpop-bands\/\"><span style=\"font-weight: 400;\">very strategic music marketing methods<\/span><\/a><span style=\"font-weight: 400;\"> they have gained such loyalty from a lot of people, who would definitely spend money for them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, they have the <\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/music-marketing-20-things-we-can-learn-from-kpop-groups\/\"><span style=\"font-weight: 400;\">best ways to attract people as well as build anticipation for whatever they release<\/span><\/a><span style=\"font-weight: 400;\">. But most of all, they have one of the most unique merch items out there. That\u2019s one of the reasons why their market is continuously increasing even as you read this article.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to statistics the most popular K-pop merch are t-shirts, hoodies, and lightsticks. But that does not mean that other merch do not get much love. Unique, <\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/15-weird-but-awesome-k-pop-merch-items-ever-made\/\"><span style=\"font-weight: 400;\">sometimes weird<\/span><\/a><span style=\"font-weight: 400;\">, merch are also very much appreciated by fans.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some of the recent K-pop merch fans are loving&#8230;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"best-selling-kpop-merch\"><\/span><strong>BEST-SELLING KPOP MERCH<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"red-velvets-jewelry-set\"><\/span><b>RED VELVET\u2019S JEWELRY SET<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37826\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.30.14-PM.png\" alt=\"kpop merch\" width=\"600\" height=\"563\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.30.14-PM.png 545w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.30.14-PM-300x281.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In this jewelry set, fans can choose the member version they want to have. Depending on the chosen member, they will get to have the member\u2019s initials (jh, sg, sw, sy, yr) carved onto the bracelet\u2019s pendant and necklace\u2019s locket.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, the inside of the locket has the word love (\uc0ac\ub791) carved in hangul in the girls\u2019 handwriting. There\u2019s also a special love card with a message written by the member they have chosen.<\/span><\/p>\n<p>______________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"exos-acrylic-stand-set\"><\/span><b>EXO\u2019S ACRYLIC STAND SET<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37828\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.33.25-PM.png\" alt=\"kpop merch\" width=\"600\" height=\"435\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.33.25-PM.png 474w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.33.25-PM-300x218.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">You might have heard of K-pop fans being obsessed with photocards. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So EXO, aside from the acrylic stand, included a photocard in the set. <\/span><span style=\"font-weight: 400;\">It\u2019s a merch that many fans are loving because it\u2019s a mini standee which can easily be displayed on a side table.<\/span><\/p>\n<p>________________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"shinees-acrylic-keyring\"><\/span><b>SHINEE\u2019S ACRYLIC KEYRING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37829\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.35.45-PM.png\" alt=\"kpop merch\" width=\"600\" height=\"443\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.35.45-PM.png 644w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.35.45-PM-300x221.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Keyrings have been around almost at the same time as shirts. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Obviously it\u2019s not the most profitable, but it is still well-loved.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It was a good call to have their keyring made out of acrylic because they will surely be durable. If you plan on adding this to yours, it would be best to make sure that the design is great, just like this one.<\/span><\/p>\n<p>________________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"blackpinks-embroidered-bralette\"><\/span><a href=\"https:\/\/shop.blackpinkmusic.com\/products\/blackpink-embroidered-logo-bralette\"><b>BLACKPINK\u2019S EMBROIDERED BRALETTE<\/b><\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37830\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.43.23-PM.png\" alt=\"kpop merch\" width=\"600\" height=\"448\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.43.23-PM.png 617w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.43.23-PM-300x224.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Bralettes are very fashionable these days and one of those that popularized it is a member of the girl group Blackpink. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The design is very simple, but as you can see, it\u2019s very impactful and attractive.<\/span><\/p>\n<p>________________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"itzys-image-picket\"><\/span><b>ITZY\u2019S IMAGE PICKET<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37831\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.49.37-PM.png\" alt=\"kpop merch\" width=\"600\" height=\"648\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.49.37-PM.png 402w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-09-at-4.49.37-PM-278x300.png 278w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Image pickets or also known as hand fans are very well known in the K-pop industry. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">They are multifunctional since they are used to cheer on an artist as well as cooling oneself. For Itzy\u2019s image pickets, they had one printed with each of the five member\u2019s smiling profiles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now you can try copying how K-pop artists do their marketing and merch. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here is another list of K-pop merch that fans found both weird and awesome: <\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/15-weird-but-awesome-k-pop-merch-items-ever-made\/\"><span style=\"font-weight: 400;\">15 Weird But Awesome K-pop Merch Items Ever Made<\/span><\/a><\/p>\n<p><strong><a href=\"https:\/\/www.atvenu.com\/post\/2023-music-industry-genre-stats\">via<\/a><\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"so%e2%80%a6what-does-this-mean\"><\/span><strong>SO&#8230;WHAT DOES THIS MEAN?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This could mean creating superfans is the way to go. We could <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/music-marketing-20-things-we-can-learn-from-kpop-groups\/\">learn a lot from K-pop bands on how they do marketing<\/a> so fans will actually buy stuff.<\/p>\n<p><span style=\"font-weight: 400;\">This could also be due to the genre being newer in the global scene compared to the others (I mean, Kpop is supposedly just &#8220;pop&#8221;, right?).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, it might also be because a bulk of K-pop fans ages 13-21 might still be too broke to buy the expensive merch these bands are selling.<\/span><\/p>\n<p><strong>LAST WORDS<\/strong><\/p>\n<p>K-pop has risen to fame in the past years. But they&#8217;re not just producing fans, they&#8217;re producing SUPERFANS.<\/p>\n<p>They spend tremendous amounts of time and money in marketing and to become more intimate with their fans&#8230;and they&#8217;re just starting to get the results of their hard work.<\/p>\n<p>If you want to sell more merch, then try to do what Kpop artists are doing.<\/p>\n<p>________________________________________________________________________<\/p>\n<p><b><i>James Hill<\/i><\/b><i>\u00a0is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole\u2019s The Way It Is. He is now helping indie artists with branding and manufacturing through his company\u00a0<\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\"><span class=\"s1\"><b><i>Unified Manufacturing<\/i><\/b><\/span><\/a><i>, a CD\/DVD,\u00a0<a href=\"https:\/\/www.unifiedmanufacturing.com\/vinyl-pressing\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\">custom vinyl records<\/a> and merch company in LA.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can you hear Christmas bells ringing? The year is about to end but before it does, let us present some stats on this year\u2019s MERCH side of the industry. And the winner for merch sales goes to (drumrolllll)\u2014 kpop. And it&#8217;s time we talk about it. MERCH SALES BY GENRE The graph above indicates the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":37828,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,18,3,1],"tags":[],"class_list":["post-37824","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-band-merch","category-custom-merch","category-music-industry-news","category-unified-manufacturing-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Merch stats that show K-pop is killing it! - UnifiedManufacturing<\/title>\n<meta name=\"description\" content=\"Can you hear Christmas bells ringing? The year is about to end but before it does, let us present some stats on this year\u2019s MERCH side of the industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/merch-stats-that-show-k-pop-is-killing-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merch stats that show K-pop is killing it!\" \/>\n<meta property=\"og:description\" content=\"Can you hear Christmas bells ringing? 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