{"id":37102,"date":"2024-04-06T01:53:11","date_gmt":"2024-04-06T01:53:11","guid":{"rendered":"https:\/\/www.unifiedmanufacturing.com\/blog\/?p=37102"},"modified":"2024-04-18T05:33:42","modified_gmt":"2024-04-18T05:33:42","slug":"making-a-music-press-kit-in-2024","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/","title":{"rendered":"Making a music press kit in 2024"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">You might think &#8220;Nah, <strong>music press kits<\/strong> are so 1997&#8243;, but band press kit is still the best way to promote your music to industry people.<\/span><\/p>\n<p>It will never ever go out of style.<\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s (still) a great way to introduce yourself and your music to the music industry. If you\u2019ve got one already, well&#8230;have it updated. If you don\u2019t, then it\u2019s best to create one now.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we\u2019ll show you the importance of <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/examples-band-press-kits-thrown-trash\/\">press kits<\/a> and how you can make one that would successfully attract the people that really matter. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, let\u2019s get on with it!<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a0f45709d75b\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a0f45709d75b\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#why-the-need-for-press-kits\" >WHY THE NEED FOR PRESS KITS?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#what-to-include-in-a-press-kit\" >WHAT TO INCLUDE IN A PRESS KIT?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#1-bio\" >#1. BIO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#2-photos\" >#2. PHOTOS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#3-music-and-videos\" >#3. MUSIC AND VIDEOS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#4-press-coverage\" >#4. PRESS COVERAGE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#5-concerts\" >#5. CONCERTS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#6-achievements\" >#6. ACHIEVEMENTS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#7-contact-information\" >#7. CONTACT INFORMATION<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#8-the-people\" >#8. THE PEOPLE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#possible-press-kits-you-might-make\" >POSSIBLE PRESS KITS YOU MIGHT MAKE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#tips-to-have-a-good-press-kit\" >TIPS TO HAVE A GOOD PRESS KIT?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#1-include-qr-codes\" >#1. INCLUDE QR CODES\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#2-utilize-the-hyperlink-function\" >#2. UTILIZE THE HYPERLINK FUNCTION<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#3-use-dropbox-or-youtube-links\" >#3. USE DROPBOX OR YOUTUBE LINKS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#4-make-a-readable-layout\" >#4. MAKE A READABLE LAYOUT\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#5-eye-catching-title\" >#5. EYE-CATCHING TITLE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/making-a-music-press-kit-in-2024\/#dont-forget-to-update-your-press-kit\" >Don\u2019t forget to update your press kit!<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"why-the-need-for-press-kits\"><\/span><b>WHY THE NEED FOR PRESS KITS?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37968\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-scaled.jpeg\" alt=\"music press kit\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-scaled.jpeg 2560w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-300x200.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-1024x683.jpeg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-768x512.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-1536x1024.jpeg 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-2048x1365.jpeg 2048w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/09\/WHY-THE-NEED-FOR-PRESS-KITS-600x400.jpeg 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Press kits, which is also known as media kits, is a strategic promotional tool that musicians like you can use to make a good impression with the people of the media and the music industry.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019ll be needing that good impression when it really matters.\u00a0<\/span><\/p>\n<p>You need it to:<\/p>\n<ul>\n<li>Introduce yourself to record labels and A&amp;Rs<\/li>\n<li>Introduce your to journalists, bloggers, radio broadcasters, and other press.<\/li>\n<li>Introduce yourself to partners and sponsors<\/li>\n<li>Basically&#8230;anybody who can help you in your career!<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Press kits help you present yourself in a concise manner. It helps the people of the media and people who might want to work with you to know you better without needing to go through a lot of materials.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to that, it\u2019s a great source of photos and other marketing materials that the media can use if they write a story about you.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/press-kit-dvds\/\"><strong>PRESS Kits Are Meant To ImPRESS<\/strong><\/a><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/how-to-make-press-kit\/\">Indie Musicians: How To Make A Kick-Ass Press Kit<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"what-to-include-in-a-press-kit\"><\/span><b>WHAT TO INCLUDE IN A PRESS KIT?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37969\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/WHAT-TO-INCLUDE-IN-A-PRESS-KIT.png\" alt=\"music press kits\" width=\"600\" height=\"695\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/WHAT-TO-INCLUDE-IN-A-PRESS-KIT.png 1295w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/WHAT-TO-INCLUDE-IN-A-PRESS-KIT-259x300.png 259w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/WHAT-TO-INCLUDE-IN-A-PRESS-KIT-884x1024.png 884w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/WHAT-TO-INCLUDE-IN-A-PRESS-KIT-768x890.png 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In creating a press kit, knowing and deciding on what to include in it is the first hurdle. There are just a lot of things that you can have in it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What you have to remember is that it needs to not be too long or overstuffed. Less is more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> It has to be short and sweet, with just the right amount of information that would leave people wanting to know more about you and your music.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here is a list of things we think you have to include in your press kit.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-bio\"><\/span><b>#1. BIO<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37981\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release.jpeg\" alt=\"music press kit\" width=\"600\" height=\"324\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release.jpeg 1680w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release-300x162.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release-1024x552.jpeg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release-768x414.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/photo-shoot-for-your-release-1536x828.jpeg 1536w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is a must in any press kit. Again, it doesn\u2019t have to be a novella. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A one-page bio would do!<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> In fact, it needs to be concise and conveys the atmosphere and intentions of the music release. Make sure it doesn\u2019t dwell in your personal life too much.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> You can write it on your own or, if you\u2019re not feeling it or if you&#8217;re not good at it, have a copywriter for you. Just remember to give them sufficient information to reflect how you want to be seen (in other words, your <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-for-your-band\/\">branding<\/a>).<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-photos\"><\/span><b>#2. PHOTOS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-38021\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo.png\" alt=\"music press kit\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo.png 2048w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo-300x200.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo-1024x683.png 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo-768x512.png 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo-1536x1024.png 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/professional-photo-600x400.png 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is pertaining to professional photos you have of yourself. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will surely have a photo shoot for your release, so that\u2019s what you will be using for the press kit. <\/span><span style=\"font-size: 1rem;\">Make sure they make you look great and are high quality.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-music-and-videos\"><\/span><b>#3. MUSIC AND VIDEOS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37971\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/press-kit-1.png\" alt=\"\" width=\"600\" height=\"272\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/press-kit-1.png 1414w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/press-kit-1-300x136.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/press-kit-1-1024x463.png 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/press-kit-1-768x348.png 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Next are the tracks and videos. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a must-include because this will showcase your talent and product which, in this case, is your music.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-press-coverage\"><\/span><b>#4. PRESS COVERAGE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37979\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-scaled.jpeg\" alt=\"press radio music press kit\" width=\"600\" height=\"239\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-scaled.jpeg 2560w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-300x119.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-1024x408.jpeg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-768x306.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-1536x612.jpeg 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/EYE-CATCHING-TITLE-2048x815.jpeg 2048w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Press coverage is another thing to add in your press kit since it shows that you have an audience. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You have to add those that show you in the best light and have them added as a screenshot, photocopy, or scan.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-concerts\"><\/span><b>#5. CONCERTS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37115\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/CONCERTS-PRESS-KIT.jpg\" alt=\"\" width=\"600\" height=\"163\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/CONCERTS-PRESS-KIT.jpg 918w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/CONCERTS-PRESS-KIT-300x81.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/CONCERTS-PRESS-KIT-768x208.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">List your concerts, the upcoming ones and those in the past.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> It would be best to limit it to professional live shows. This will help the media people get more information about you through articles written for your past concerts. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And it would allow them to inform the audience of your future plans.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-achievements\"><\/span><b>#6. ACHIEVEMENTS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37116\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/ACHIEVEMENTS.jpg\" alt=\"\" width=\"600\" height=\"315\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/ACHIEVEMENTS.jpg 900w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/ACHIEVEMENTS-300x158.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/ACHIEVEMENTS-768x404.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is not your bragging section, but it is a way to prove that you have made contributions to the music industry. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That what you\u2019ve been doing is enough to have the media cover you and the people talking about you.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-contact-information\"><\/span><b>#7. CONTACT INFORMATION<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37972\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/PRESS-KIT-1-1.png\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/PRESS-KIT-1-1.png 691w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/PRESS-KIT-1-1-300x300.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/PRESS-KIT-1-1-150x150.png 150w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/PRESS-KIT-1-1-600x600.png 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Of course, contact information must never be omitted from press kits. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a way to contact you, and you wouldn\u2019t want them to be looking for it on the internet. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make it easier for them through including links of your social media accounts, your email address, and your telephone or cell phone number.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8-the-people\"><\/span><b>#8. THE PEOPLE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37118\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/THE-PEOPLE-PRESS-KIT.jpg\" alt=\"\" width=\"600\" height=\"158\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/THE-PEOPLE-PRESS-KIT.jpg 950w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/THE-PEOPLE-PRESS-KIT-300x79.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/THE-PEOPLE-PRESS-KIT-768x202.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t forget to write about the people you worked with, the ones who are part of the project in any way possible. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a way of showing your gratitude and giving them the credit that they deserve.<\/span><\/p>\n<p>________________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"possible-press-kits-you-might-make\"><\/span><b>POSSIBLE PRESS KITS YOU MIGHT MAKE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>CHARLIE SMARTS\u2019 PHYSICAL PRESS KIT\u00a0<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37104\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/physical-PK.jpg\" alt=\"charlie smarts music press kit\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/physical-PK.jpg 600w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/physical-PK-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><b>JOE PARRA\u2019s ELECTRONIC PRESS KIT (EPK)<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37105\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/electronic-PK.png\" alt=\"joe parra music press kit\" width=\"600\" height=\"325\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/electronic-PK.png 800w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/electronic-PK-300x162.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/electronic-PK-768x416.png 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><b>DJ CONNIE\u2019s ONE-PAGE PRESS KIT<\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37107\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/one-paged-PK.jpg\" alt=\"dj connie music press kit\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/one-paged-PK.jpg 693w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/one-paged-PK-300x200.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/02\/one-paged-PK-600x400.jpg 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"tips-to-have-a-good-press-kit\"><\/span><b>TIPS TO HAVE A GOOD PRESS KIT?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"1-include-qr-codes\"><\/span><b>#1. INCLUDE QR CODES\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you are going for the physical press kit, then the best thing to let people listen to your music without needing a player would be to have a QR code.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most physical press kits always had CDs included in it, this can be a bit of a nuisance to the people you send them to; especially if they don\u2019t have a CD player near them at that moment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can take advantage of the fact that almost every person on earth has their own cell phone with them anywhere they may be.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37980\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Screen-Shot-2023-10-05-at-3.44.46-PM.png\" alt=\"\" width=\"600\" height=\"550\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Screen-Shot-2023-10-05-at-3.44.46-PM.png 383w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Screen-Shot-2023-10-05-at-3.44.46-PM-300x275.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This QR code should lead them to a streaming site like YouTube, SoundCloud, or Spotify where they can listen to your music or watch your video.<\/span><\/p>\n<p><a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/cd-cardboard-jacket\"><strong>Check out our custom CD duplication service<\/strong><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-utilize-the-hyperlink-function\"><\/span><b>#2. UTILIZE THE HYPERLINK FUNCTION<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">For EPKs, you get to have something like a QR code with the <a href=\"https:\/\/www.merriam-webster.com\/dictionary\/hyperlink#:~:text=hy%C2%B7%E2%80%8Bper%C2%B7%E2%80%8Blink,same%20or%20a%20different%20document\">hyperlink<\/a> function. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This function allows you to hyperlink a text which, when clicked, relocates you to another link.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use this to hyperlink your social media accounts, your website, and your music and videos. It will be easier to visit your accounts, listen to your music and watch your videos.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-use-dropbox-or-youtube-links\"><\/span><b>#3. USE DROPBOX OR YOUTUBE LINKS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If your video files are too heavy, you can use Dropbox or YouTube. <\/span><span style=\"font-weight: 400;\">This way, you will be able to preserve the quality of your videos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use their links when you are hyperlinking.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-make-a-readable-layout\"><\/span><b>#4. MAKE A READABLE LAYOUT\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Another aspect that would drive away people is when your layout is chaotic as hell.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> If they don\u2019t look readable at all, people wouldn\u2019t want to bother themselves reading it.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-eye-catching-title\"><\/span><b>#5. EYE-CATCHING TITLE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37975\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design.png\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design.png 2048w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design-300x200.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design-1024x683.png 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design-768x512.png 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design-1536x1024.png 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2023\/10\/Untitled-design-600x400.png 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Press kits also need titles so make sure to have one that\u2019s eye-catching. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And I am, definitely, not just talking about the words used, but on how they are presented visually through font style, size, color, and typography.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"dont-forget-to-update-your-press-kit\"><\/span><b>Don\u2019t forget to update your press kit!<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">We\u2019ve reached the end of the article, I hope you learned something from this. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before I end this, I am reminding you to not forget about updating your press kit. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Everytime you release an album, you have to make sure you have it updated and redesigned to suit your current album.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s it. Bye for now.<\/span><\/p>\n<p>_________________________________________________________________<\/p>\n<p><b><i>James Hill<\/i><\/b><i>\u00a0is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole\u2019s The Way It Is. He is now helping indie artists with branding and manufacturing through his company\u00a0<\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\" target=\"_self\" rel=\"noopener follow\" data-wpel-link=\"internal\"><span class=\"s1\"><i>Unified Manufacturing<\/i><\/span><\/a><i>, a CD\/DVD\/vinyl and merch company in LA.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You might think &#8220;Nah, music press kits are so 1997&#8243;, but band press kit is still the best way to promote your music to industry people. It will never ever go out of style. It\u2019s (still) a great way to introduce yourself and your music to the music industry. If you\u2019ve got one already, well&#8230;have [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":39453,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,25,7490,13,3,24,7,1],"tags":[],"class_list":["post-37102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-band-merch","category-graphic-design","category-marketing-collateral","category-music-distribution-news","category-music-industry-news","category-musicmakers-filmmakers","category-packaging-design","category-unified-manufacturing-news"],"contentshake_article_id":"","_links":{"self":[{"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/posts\/37102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/comments?post=37102"}],"version-history":[{"count":23,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/posts\/37102\/revisions"}],"predecessor-version":[{"id":39501,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/posts\/37102\/revisions\/39501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/media\/39453"}],"wp:attachment":[{"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/media?parent=37102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/categories?post=37102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-json\/wp\/v2\/tags?post=37102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}