{"id":36409,"date":"2022-11-21T09:29:44","date_gmt":"2022-11-21T09:29:44","guid":{"rendered":"https:\/\/www.unifiedmanufacturing.com\/blog\/?p=36409"},"modified":"2023-05-11T07:45:05","modified_gmt":"2023-05-11T07:45:05","slug":"9-music-branding-tips","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/","title":{"rendered":"9 Music branding tips"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">A musician&#8217;s image has become one of the most important elements of any musician\u2019s career.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It doesn\u2019t really need to be kept clean, though that is preferable for most. What it definitely needs is to be unique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the industry today, the image of an artist heavily affects the consumerization of their music. And that\u2019s all thanks to social media where most of the <strong>branding strategies<\/strong> are done.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So for this article, we will be talking about branding in general and what indicates successful branding.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> In addition, we have gathered a total of nine <strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-tips-artists\/\">music branding tips<\/a><\/strong> that you can follow.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f803686f654\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f803686f654\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#what-is-branding\" >WHAT IS BRANDING?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#what-indicates-a-successful-music-branding\" >WHAT INDICATES A SUCCESSFUL MUSIC BRANDING?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#1-branding-helps-you-stand-out\" >1. BRANDING HELPS YOU STAND OUT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#2-image-is-clear-and-consistent\" >2. IMAGE IS CLEAR AND CONSISTENT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#3-brand-visualizes-your-music\" >3. BRAND VISUALIZES YOUR MUSIC<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#9-music-branding-tips\" >9 MUSIC BRANDING TIPS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#1-create-a-memorable-live-show\" >#1. CREATE A MEMORABLE LIVE SHOW<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#2-write-songs-that-tell-your-story\" >#2. WRITE SONGS THAT TELL YOUR STORY<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#3-incorporate-unusual-instruments-or-tunings\" >#3. INCORPORATE UNUSUAL INSTRUMENTS OR TUNINGS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#4-document-the-whole-process\" >#4. DOCUMENT THE WHOLE PROCESS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#5-have-quality-merchandise\" >#5. HAVE QUALITY MERCHANDISE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#6-hire-a-professional-copywriter\" >#6. HIRE A PROFESSIONAL COPYWRITER<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#7-contact-a-graphic-designer\" >#7. CONTACT A GRAPHIC DESIGNER<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#8-set-up-a-pinterest-board\" >#8. SET UP A PINTEREST BOARD<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/#9-dont-avoid-rebranding\" >#9. DON\u2019T AVOID REBRANDING<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"what-is-branding\"><\/span><b>WHAT IS BRANDING?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36419\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-24-232113.jpg\" alt=\"\" width=\"600\" height=\"258\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-24-232113.jpg 1108w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-24-232113-300x129.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-24-232113-1024x441.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-24-232113-768x331.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Branding is the process of creating and developing a unique and distinguishable image for a person or business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It includes the coordination of creative outputs, marketing materials, and specific messaging.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There is no fixed path when you want to start creating a brand or image. So you can say that it is a complex process that depends on who you are, what you are interested in, and how you want to be perceived by people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is important for any business, this also includes musicians and that\u2019s because the music you put out is an extension of your image<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If people can\u2019t connect or relate with your brand, there is a higher chance that they won\u2019t listen to your music at all.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/artist-branding-connecting-audience\/\"><strong>Artist Branding: The Art Of Connecting With Your Audience<\/strong><\/a><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-basics-artists\/\"><strong>Branding Basics For Artists<\/strong><\/a><\/p>\n<div class=\"entry-meta\">\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/\"><strong>5 Branding Articles Every Artist Must Read<\/strong><\/a><\/p>\n<p>_________________________________________________________________<\/p>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"what-indicates-a-successful-music-branding\"><\/span><b>WHAT INDICATES A SUCCESSFUL MUSIC BRANDING?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36420\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/SUCCESSFUL-MUSIC-BRANDING.jpg\" alt=\"\" width=\"600\" height=\"234\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/SUCCESSFUL-MUSIC-BRANDING.jpg 541w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/SUCCESSFUL-MUSIC-BRANDING-300x117.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There is no way we can quantify the success of a music branding but there surely are indicators that can help us.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Here are three that we can think of.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-branding-helps-you-stand-out\"><\/span><b>1. BRANDING HELPS YOU STAND OUT<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36519\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Branding-helps-you-stand-out.jpg\" alt=\"\" width=\"600\" height=\"214\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Branding-helps-you-stand-out.jpg 530w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Branding-helps-you-stand-out-300x107.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If the brand you\u2019ve made for yourself helps people differentiate you from other musicians who are aiming for the same audience and are in the same genre, then we can say that your branding was a success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We can say this because it means that there is something unique about you that separates you from the others.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> If your brand failed to do this, then maybe try another strategy or change your branding altogether.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-image-is-clear-and-consistent\"><\/span><b>2. IMAGE IS CLEAR AND CONSISTENT<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36520\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Image-is-clear-and-consistent.jpg\" alt=\"\" width=\"600\" height=\"347\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Image-is-clear-and-consistent.jpg 341w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Image-is-clear-and-consistent-300x173.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There are different types of social media existing at present.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These social media platforms have very different ways of approaching users. So you can definitely tweak your brand voice for the different platforms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What needs to stay in your posts though, is a clear and consistent image across all of them. This will help fans and other people identify you even if you have slightly different approaches on different platforms.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-brand-visualizes-your-music\"><\/span><b>3. BRAND VISUALIZES YOUR MUSIC<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36521\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Brand-visualizes-your-music.jpg\" alt=\"\" width=\"600\" height=\"220\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Brand-visualizes-your-music.jpg 539w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/Brand-visualizes-your-music-300x110.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Though your career is more sonically focused, we cannot deny that a visual image gives that career a little more power.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, a person\u2019s creativity is perceived by all five senses so why not have a visual image for your music too.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The visuals really add to the listening experience, you know.<\/span><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9-music-branding-tips\"><\/span><b>9 MUSIC BRANDING TIPS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Now, we are on to the music branding tips.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> There are a lot of other branding tips of course, but we hope that these nine tips would be enough to help.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-create-a-memorable-live-show\"><\/span><b>#1. CREATE A MEMORABLE LIVE SHOW<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36421\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/CREATE-A-MEMORABLE-LIVE-SHOW.jpg\" alt=\"\" width=\"600\" height=\"268\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/CREATE-A-MEMORABLE-LIVE-SHOW.jpg 1400w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/CREATE-A-MEMORABLE-LIVE-SHOW-300x134.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/CREATE-A-MEMORABLE-LIVE-SHOW-1024x457.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/09\/CREATE-A-MEMORABLE-LIVE-SHOW-768x343.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There are a lot of ways you can make a show memorable. <\/span><span style=\"font-weight: 400;\">You can of course give your best, choose good music to add to your setlist and that would be memorable enough.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you want it to be something that they would never forget, why not appeal to not just ears, but eyes too?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use stage props or wear costumes to make it unforgettable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the easiest acts that you can spot if you\u2019re a rock&#8217;n&#8217;roll kind of gal or dude is <a href=\"https:\/\/en.wikipedia.org\/wiki\/Gwar\">GWAR<\/a>, the barbaric warriors from another planet.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aside from their costumes, they have followed the interplanetary warrior image for all the media they have put out and everything they do.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact they have become a buzz in the early 1990\u2019s due to their theatrics during live performances and the fact that their audience are sprayed with fake blood, urine, and semen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Up to this date even when the buzz about them has faded away, they still retained a cult following.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-write-songs-that-tell-your-story\"><\/span><b>#2. WRITE SONGS THAT TELL YOUR STORY<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36522\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/WRITE-SONGS-THAT-TELL-YOUR-STORY.jpg\" alt=\"\" width=\"600\" height=\"250\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/WRITE-SONGS-THAT-TELL-YOUR-STORY.jpg 538w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/WRITE-SONGS-THAT-TELL-YOUR-STORY-300x125.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There are a lot of music enthusiasts that love hearing songs that tell a story.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have an interesting one, do make a song that tells it. But you have to make sure the storytelling is still creative.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use words that would help the listener\u2019s mind imagine, appeal to the five senses if possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can build your brand image around your song writing style.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s take <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/vinyl-packaging-taylor-swift-release-album-lp\/\">Taylor Swift<\/a> for example, though unintentional, she has become a lyricist known for the songs she writes for her past boyfriends.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And so even if the song doesn\u2019t really have a connection with any of her exes, many of her songs have become thought to be dedicated to one of them.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-incorporate-unusual-instruments-or-tunings\"><\/span><b>#3. INCORPORATE UNUSUAL INSTRUMENTS OR TUNINGS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36523\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/INCORPORATE-UNUSUAL-INSTRUMENTS-OR-TUNINGS.jpg\" alt=\"\" width=\"600\" height=\"259\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/INCORPORATE-UNUSUAL-INSTRUMENTS-OR-TUNINGS.jpg 569w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/INCORPORATE-UNUSUAL-INSTRUMENTS-OR-TUNINGS-300x130.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you have your own songs, try incorporating the not so usually used instruments or tunings on them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This will help you create unique textures and sounds that may well become your signature music, and thus becomes a part of your image.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you know a traditional instrument that is tied to your roots then why not add it into your songs. It would be another way of saying, \u201cHey I\u2019m Chinese\u201d or \u201cHey I\u2019m part Latino\u201d.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-document-the-whole-process\"><\/span><b>#4. DOCUMENT THE WHOLE PROCESS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36524\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/DOCUMENT-THE-WHOLE-PROCESS.jpg\" alt=\"music branding tips\" width=\"600\" height=\"240\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/DOCUMENT-THE-WHOLE-PROCESS.jpg 570w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/10\/DOCUMENT-THE-WHOLE-PROCESS-300x120.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re comfortable with documenting yourself while writing your songs, composing music, recording it, and many more then please do so.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a good way to build that brand image you are aiming for. Show them that the image you are putting on is not a pretense but who you really are or a part of who you really are.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also document the behind the scenes of your music video shooting and photoshoots.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-have-quality-merchandise\"><\/span><b>#5. HAVE QUALITY MERCHANDISE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37356\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HAVE-QUALITY-MERCHANDISE.jpg\" alt=\"music branding tips\" width=\"600\" height=\"338\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HAVE-QUALITY-MERCHANDISE.jpg 320w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HAVE-QUALITY-MERCHANDISE-300x169.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Bear in mind that aside from your music, your merch also helps in the process of branding you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And that\u2019s because the quality of merchandise you offer people, speaks of your credibility too. If your merchandise is not as it is seen on your online shop or as described, then people will not trust you anymore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because of that they won\u2019t trust the image you are pushing for.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/band-merch-tips-band-merch-experts\/\"><strong>Band Merch Tips From Band Merch Experts<\/strong><\/a><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-valuable-tips-to-choose-the-best-custom-merchandise-for-bands\/\"><strong>7 Valuable Tips In Choosing The Best Custom Band Merch<\/strong><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-hire-a-professional-copywriter\"><\/span><b>#6. HIRE A PROFESSIONAL COPYWRITER<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37355\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HIRE-A-PROFESSIONAL-COPYWRITER.jpg\" alt=\"music branding tips\" width=\"600\" height=\"314\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HIRE-A-PROFESSIONAL-COPYWRITER.jpg 1200w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HIRE-A-PROFESSIONAL-COPYWRITER-300x157.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HIRE-A-PROFESSIONAL-COPYWRITER-1024x536.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/HIRE-A-PROFESSIONAL-COPYWRITER-768x402.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you are not confident with your writing skills then better hire a professional copywriter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They will be the one to help you write your press releases. You can even have them write you a captivating bio.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-contact-a-graphic-designer\"><\/span><b>#7. CONTACT A GRAPHIC DESIGNER<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37357\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/CALL-A-GRAPHIC-DESIGNER.png\" alt=\"music branding tips\" width=\"600\" height=\"277\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/CALL-A-GRAPHIC-DESIGNER.png 539w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/CALL-A-GRAPHIC-DESIGNER-300x139.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t know what image to have yet?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well then, try contacting a trusty graphic designer, preferably one that specializes in music.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They will be very helpful when you brainstorm what long-lasting brand image you want to have and what visuals would go with the music you have.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, they can help you create a logo that\u2019s so very you.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/interview-graphic-designer-dan-mumford\/\"><strong>Interview: Graphic Designer Dan Mumford<\/strong><\/a><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/custom-cd-packaging-materials\/\"><strong>Graphic Designers: Get To Know Custom Packaging Materials<\/strong><\/a><\/p>\n<p class=\"entry-title\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/graphic-designers-5-tips-career\/\"><strong>Graphic Designers: 5 Tips To Get To The Top<\/strong><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8-set-up-a-pinterest-board\"><\/span><b>#8. SET UP A PINTEREST BOARD<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37358\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/SET-UP-A-PINTEREST-BOARD.png\" alt=\"music branding tips\" width=\"600\" height=\"173\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/SET-UP-A-PINTEREST-BOARD.png 546w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/SET-UP-A-PINTEREST-BOARD-300x86.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">During the planning and brainstorming process, it would be best to create a Pinterest board where you add in images you like.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Look for a common ground among them and know which ones you want to include and those that you don\u2019t.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This way you will have a better visual of what you might want.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"9-dont-avoid-rebranding\"><\/span><b>#9. DON\u2019T AVOID REBRANDING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-37359\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/DONT-AVOID-REBRANDING.jpg\" alt=\"music branding tips\" width=\"600\" height=\"274\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/DONT-AVOID-REBRANDING.jpg 1000w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/DONT-AVOID-REBRANDING-300x137.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/11\/DONT-AVOID-REBRANDING-768x350.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">And don\u2019t avoid rebranding.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yes, it\u2019s hard and a big step to take but rebranding are not to be afraid of.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They are another way to revive the lost vigor or a sign of new beginnings if you ever come across big obstacles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As your career grows, your brand must grow with it. Remember that your branding is dynamic so don\u2019t fear being locked in an image or leaving behind that image.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Branding is very important for a musician so we hope that this article has helped you understand its importance and what must be done to start the process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is a complex process, yes, but as long as you know what you want and have the will to do it, then I guarantee you that you will succeed.<\/span><\/p>\n<p>_________________________________________________________________<\/p>\n<p><b><i>James Hill<\/i><\/b><i>\u00a0is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole\u2019s The Way It Is. He is now helping indie artists with branding and manufacturing through his company\u00a0<\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\" target=\"_self\" rel=\"noopener follow\" data-wpel-link=\"internal\"><span class=\"s1\"><b><i>Unified Manufacturing<\/i><\/b><\/span><\/a><i>, a CD\/DVD\/vinyl and merch company in LA.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A musician&#8217;s image has become one of the most important elements of any musician\u2019s career. It doesn\u2019t really need to be kept clean, though that is preferable for most. What it definitely needs is to be unique. In the industry today, the image of an artist heavily affects the consumerization of their music. And that\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":36609,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,27,18,25,13,3,24,19],"tags":[],"class_list":["post-36409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artist-tips","category-custom-band-merch","category-custom-merch","category-graphic-design","category-music-distribution-news","category-music-industry-news","category-musicmakers-filmmakers","category-tech-music-film"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>9 Music branding tips - UnifiedManufacturing<\/title>\n<meta name=\"description\" content=\"A musician&#039;s image has become one of the most important elements of any musician\u2019s career. It doesn\u2019t really need to be kept clean, though that is\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/9-music-branding-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 Music branding tips\" \/>\n<meta property=\"og:description\" content=\"A musician&#039;s image has become one of the most important elements of any musician\u2019s career. 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