{"id":36219,"date":"2022-08-26T06:22:10","date_gmt":"2022-08-26T06:22:10","guid":{"rendered":"https:\/\/www.unifiedmanufacturing.com\/blog\/?p=36219"},"modified":"2023-04-19T11:02:08","modified_gmt":"2023-04-19T11:02:08","slug":"7-things-to-consider-when-marketing-your-music-in-2022","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/","title":{"rendered":"7 Things to consider when marketing your music in 2022"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Being in the music industry leaves you no choice but to <strong>market your music<\/strong>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Marketing is not an option here. It&#8217;s a must. So if you are not up for the marketing part of your dreams as a successful musician, then you have to leave it behind. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you\u2019re here to stay, then you gotta learn the ropes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help you along, we\u2019ve listed <strong>7 things you have to consider when you are marketing your music in 2022.<\/strong><\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69fb5e409e4b6\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fb5e409e4b6\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#1-make-really-good-music\" >#1. MAKE REALLY GOOD MUSIC<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#2-brand-and-identity\" >#2. BRAND AND IDENTITY<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#3-know-your-audience\" >#3. KNOW YOUR AUDIENCE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#4-invest-in-social-media-platforms\" >#4. INVEST IN SOCIAL MEDIA PLATFORMS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#5-build-a-badass-website\" >#5. BUILD A BADASS WEBSITE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#6-choose-good-digital-service-providers\" >#6. CHOOSE GOOD DIGITAL SERVICE PROVIDERS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#7-you-gotta-spend\" >#7. YOU GOTTA SPEND<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"1-make-really-good-music\"><\/span><b>#1. MAKE REALLY GOOD MUSIC<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36225\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/music.jpg\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/music.jpg 700w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/music-300x169.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Before you start <strong>marketing your music<\/strong>, your main goal is to, well, make good music that you can be proud of.<\/span><\/p>\n<p><span style=\"font-size: 1rem;\">If you think that the songs you\u2019re planning to release are not in their best versions yet, then you have to enhance them no matter what.<\/span><\/p>\n<p>Don&#8217;t rush.<\/p>\n<p><span style=\"font-weight: 400;\">You can also leave them out for this release though, or maybe replace them with another better song. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is best to market your best music than marketing those that you yourself know are not yet ready to be heard by the world.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just remember that you can follow numerous pieces of advice to <strong>promote your music<\/strong>, but if the songs are not great in the first place then you will surely fail. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">No matter how perfectly you executed the advice given, no matter the effort you exerted, if the songs released are meh, then there\u2019s nothing you can do but learn from it.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/20-music-marketing-essentials-every-musician-should-have-in-2021\/\">20 Music Marketing Essentials Every Musician Should Have In 2021<\/a><\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/music-marketing-trends\/\">The Music Marketing Trends You Should Try This Year<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-brand-and-identity\"><\/span><b>#2. BRAND AND IDENTITY<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36222\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-scaled.jpg\" alt=\"\" width=\"600\" height=\"375\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-scaled.jpg 2560w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-300x188.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-1024x640.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-768x480.jpg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-1536x960.jpg 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-2048x1280.jpg 2048w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/brand-and-identity-464x290.jpg 464w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is the next thing you need to consider and definitely need to have. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is an important element that will help you and your people decide on the different aspects of how you will be <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/8-ways-to-promote-your-band-in-2021\/\"><strong>promoting your music<\/strong><\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To have a <strong>brand and identity<\/strong> is like knowing yourself outside of music.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Know yourself as a musician\u2014as a person. This will help yourself bring that brand and identity into something that the five senses can comprehend.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember that your brand is something that people will associate you with so it should have a strong foundation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can start building this brand by listing the things you stand for or the beliefs you have. These can help you shape that brand and identity you want.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take for example the brand that the <a href=\"https:\/\/simple.wikipedia.org\/wiki\/Category:American_heavy_metal_bands\">American heavy metal band<\/a>, GWAR, has made for themselves. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">They have become a distinct group in the heavy metal scene thanks to their monstrous costumes which portray the members as barbaric warriors from another planet.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This narrative does not stop with their clothes though as they also incorporated it in their albums, videos, live shows, and other media. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And that is how they have been promoting their music which keeps their fans engaged with their sci-fi mythology.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a well-established brand, other aspects of your music will follow through. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The image you show, the photos, the music, the clothes, the tone of your voice, and even the color that could represent you; all of these will follow through.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-basics-artists\/\">Branding Basics For Artists<\/a><\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/band-reason-branding\/\">Why You Need To Think About Branding The Moment You Formed Your Band<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-know-your-audience\"><\/span><b>#3. KNOW YOUR AUDIENCE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36221\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/audience.jpg\" alt=\"music marketing strategies in 2022\" width=\"600\" height=\"315\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/audience.jpg 1200w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/audience-300x158.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/audience-1024x538.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/audience-768x403.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">When we say audience, we\u2019re not just talking about your fans. <\/span><span style=\"font-weight: 400;\">We\u2019re talking about your fans plus your target listeners. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just like in business, you also need to have target customers. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Never forget that you cannot please everyone, so it is best to just target a group of people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you go and <strong>market your music<\/strong> you would want to gain organic traction and the best way to do that is to know who your target audience is.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Knowing why they love your music and knowing what social media platforms or music streaming sites they use will help you create a plan or <strong>strategy for your marketing.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to this, you have to know your audience\u2019s demographic because this will also help you decide on a lot of things. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">For starters, you get to decide if you\u2019ll just have a digital release or if you would add <strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/6-panel-cd-digipak\">CD<\/a>s<\/strong> or <a href=\"https:\/\/www.unifiedmanufacturing.com\/vinyl-pressing\"><strong>vinyl<\/strong><\/a> into the mix. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another thing is you\u2019ll have a better time choosing the merch items you\u2019ll be releasing if you are ever planning on having one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before we move on to the next, let us just remind you to not only focus on the potential fans you have. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You also need to look after your current fans or they might just leave. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you already had an Instagram account before the new release but your target is on TikTok, you gotta post there too. <\/span><span style=\"font-weight: 400;\">We\u2019re pretty sure your old fans have been waiting for updates there.<\/span><\/p>\n<p><strong>Related Articles:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/artist-branding-connecting-audience\/\">Artist Branding: The Art Of Connecting With Your Audience<\/a><\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/engage-target-audience\/\">How To Really Get The Attention Of Your Target Audience<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-invest-in-social-media-platforms\"><\/span><b>#4. INVEST IN SOCIAL MEDIA PLATFORMS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36226\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-platforms.png\" alt=\"music marketing strategies in 2022\" width=\"600\" height=\"338\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-platforms.png 1280w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-platforms-300x169.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-platforms-1024x576.png 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-platforms-768x432.png 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Social media platforms are essential tools you need to equip yourself when marketing your music in this digital age. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The above graph shows 17 different social media platforms and their monthly active users as of January 2022.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If we\u2019re just talking about monthly active users, then the 3 best platforms to promote would be Facebook, YouTube, and Instagram. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">But that\u2019s not how it works, because it depends on where the bulk of your fans and target listeners are.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You don\u2019t have to create an account for all the popular social media platforms, just <strong>study your target audience<\/strong> and decide on at least one. We say one because we suggest you have a YouTube and TikTok account.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">YouTube, because this is the most unique video-sharing platform and people go here to look for music videos and lyric videos to your songs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> You also need to have one for <strong>TikTok<\/strong> because this is the most popular platform right now, even senior citizens have their own accounts. Also, this is where most songs and musicians go viral.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For those that already have accounts from other platforms, there\u2019s no need to delete those.<\/span><span style=\"font-weight: 400;\"> This is where most of your old fans would be waiting for updates, that is if they didn\u2019t leave the platform.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Anyway, just to make sure, you have to post updates there too.<\/span><\/p>\n<p><strong>Related Article:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/is-tiktok-really-worth-it-for-musicians\/\">Is TIKTOK Really Worth It For Musicians?<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-build-a-badass-website\"><\/span><b>#5. BUILD A BADASS WEBSITE<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36220\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-scaled.jpg\" alt=\"music marketing strategies in 2022\" width=\"600\" height=\"300\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-scaled.jpg 2560w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-300x150.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-1024x512.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-768x384.jpg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-1536x768.jpg 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/social-media-profiles-2048x1024.jpg 2048w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">An album or a single surely has a story of its own which you will be displaying through album covers, photos, colors, and typography. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help in marketing your music it would be best to consider revamping your social media profiles, website, as well as your online store if you have one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a must because your followers (including those that are not avid fans) will surely see the changes. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">When they see that you changed your display profile, most of them will be clicking on your profile to check out what\u2019s up.<\/span><span style=\"font-weight: 400;\"> Fans would also love this new change because it signifies a new era for you and them.<\/span><\/p>\n<p><strong>Related Article:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/10-websited-diy-musician\/\">10 Websites Every DIY Musician Needs To Know<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-choose-good-digital-service-providers\"><\/span><b>#6. CHOOSE GOOD DIGITAL SERVICE PROVIDERS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36223\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers.jpg\" alt=\"music marketing strategies in 2022\" width=\"600\" height=\"338\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers.jpg 1920w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers-300x169.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers-1024x576.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers-768x432.jpg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/digital-service-providers-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">With DSPs, the best ones to have your songs on would be <strong>Spotify<\/strong>, <strong>Apple Music<\/strong>, and <strong>YouTube Music<\/strong>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These three are the <strong>most popular streaming sites<\/strong>. Spotify and YouTube Music because they have freemium while Apple Music is mostly used by iPhone users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another thing to note about Spotify is that it has an estimated 422 million active users just for this year\u2019s first quarter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Additionally, it comes first in terms of subscribers with Apple Music following in second.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What\u2019s even better is that they have their playlists where you can pitch your songs to be added to. This is a good opportunity to reach people that have never heard of you before or those that love your tracks\u2019 genre.<\/span><\/p>\n<p><strong>Related Article:<\/strong><\/p>\n<p class=\"entry-title\"><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/how-to-get-playlisted-on-spotify\/\">How To Get Playlisted On Spotify<\/a><\/strong><\/p>\n<p>_________________________________________________________________<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-you-gotta-spend\"><\/span><b>#7. YOU GOTTA SPEND<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36224\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money.jpg\" alt=\"music marketing strategies in 2022\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money.jpg 1600w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money-300x200.jpg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money-1024x683.jpg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money-768x512.jpg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money-1536x1024.jpg 1536w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/money-600x400.jpg 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Last but not the least, you have to consider the money you have and can spend on your career.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> When you market your music, the most effective ways are those that feed on money.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You have to buy ads, have your website (if you don\u2019t have one yet), order physical albums and merchandise, and more.<\/span><\/p>\n<p><strong>Related Article:<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branded-content-rakes-money-promoting-brands\/\">Branded Content: How OK Go Rakes In Money By Promoting Brands<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The above-mentioned things are not all of it but money sure is part of the marketing formula if you want it to be a success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And we have come to the end of this article. <\/span><span style=\"font-weight: 400;\">I hope this has helped you learn more about how things are done here. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can do this!<\/span><\/p>\n<p>_________________________________________________________________<\/p>\n<p class=\"nitro-offscreen\"><b><i>James Hill<\/i><\/b><i>\u00a0is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole\u2019s The Way It Is. He is now helping indie artists with branding and manufacturing through his company\u00a0<\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\"><span class=\"s1\"><b><i>Unified Manufacturing<\/i><\/b><\/span><\/a><i>, a CD\/DVD,\u00a0<a href=\"https:\/\/www.unifiedmanufacturing.com\/vinyl-pressing\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\">custom vinyl records<\/a> and merch company in LA.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Being in the music industry leaves you no choice but to market your music. Marketing is not an option here. It&#8217;s a must. So if you are not up for the marketing part of your dreams as a successful musician, then you have to leave it behind. But if you\u2019re here to stay, then you [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":36233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,17,7490,13,3,24,19],"tags":[],"class_list":["post-36219","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artist-tips","category-film-music-marketing","category-marketing-collateral","category-music-distribution-news","category-music-industry-news","category-musicmakers-filmmakers","category-tech-music-film"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Things to consider when marketing your music in 2022 - UnifiedManufacturing<\/title>\n<meta name=\"description\" content=\"Being in the music industry leaves you no choice but to market your music. 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So if you are not up for the\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"UnifiedManufacturing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/unifiedmfg\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-26T06:22:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-19T11:02:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/7-Things-To-Consider-When-Marketing-Your-Music-In-2022.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jon Ashford\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#organization\",\"name\":\"UnifiedManufacturing\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/unifiedmfg\/\",\"https:\/\/www.instagram.com\/unified_manufacturin\/\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"contentUrl\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"width\":358,\"height\":304,\"caption\":\"UnifiedManufacturing\"},\"image\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#website\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"name\":\"UnifiedManufacturing\",\"description\":\"CD - DVD - Vinyl - T-shirt - Box Sets\",\"publisher\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/7-Things-To-Consider-When-Marketing-Your-Music-In-2022.png\",\"contentUrl\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2022\/08\/7-Things-To-Consider-When-Marketing-Your-Music-In-2022.png\",\"width\":600,\"height\":600},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#webpage\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/\",\"name\":\"7 Things to consider when marketing your music in 2022 - UnifiedManufacturing\",\"isPartOf\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/7-things-to-consider-when-marketing-your-music-in-2022\/#primaryimage\"},\"datePublished\":\"2022-08-26T06:22:10+00:00\",\"dateModified\":\"2023-04-19T11:02:08+00:00\",\"description\":\"Being in the music industry leaves you no choice but to market your music. 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