{"id":30331,"date":"2021-08-06T04:35:13","date_gmt":"2021-08-06T04:35:13","guid":{"rendered":"https:\/\/www.unifiedmanufacturing.com\/blog\/?p=30331"},"modified":"2024-01-19T13:25:34","modified_gmt":"2024-01-19T13:25:34","slug":"how-to-market-your-album-during-and-after-covid-19","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/how-to-market-your-album-during-and-after-covid-19\/","title":{"rendered":"How to market your album during and after covid-19"},"content":{"rendered":"\r\n

With bars shut down and concerts cancelled, COVID-19 has turned the lives of musicians upside down, especially those planning to release music in 2020. Everybody seems to be just feeling their way through the darkness as there is no entirely right or entirely wrong decision. It seems like you can just basically do whatever you think is right given the circumstances and cross your fingers.<\/p>\r\n

There are those that think it’s a safe strategy to postpone an album release during the pandemic like HAIM and Lady Gaga. And then there are those who say f*ck it, and release their album no matter the circumstances.<\/p>\r\n

The Strokes mentioned that the pandemic did not seem like a fitting excuse to postpone. In an interview with the\u00a0Los Angeles Times<\/a><\/em>, frontman Julian Casablancas acknowledged that the band would lose the opportunity to promote, but it was a trade-off the band members were willing to risk.<\/p>\r\n

The decision to release clearly paid off as The New Abnormal\u00a0<\/em>is on track to become the number 1 album in the United Kingdom.<\/p>\r\n

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The pandemic could be a scary time to release music but it’s not actually so bad if you know how to make the most out of it. Here are some ways you can market your album during the pandemic:<\/p>\r\n\r\n\r\n\r\n

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