{"id":26258,"date":"2020-06-02T00:15:51","date_gmt":"2020-06-02T00:15:51","guid":{"rendered":"https:\/\/blog.unifiedmanufacturing.com\/?p=26258"},"modified":"2021-08-07T09:05:35","modified_gmt":"2021-08-07T09:05:35","slug":"expert-tips-lucrative-longterm-career-music","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/","title":{"rendered":"5 Quick Tips on How to Have a Lucrative and Long-term Career in Music"},"content":{"rendered":"<p>Starting and maintaining a career in music is tough especially since <a href=\"https:\/\/www.musicbusinessworldwide.com\/nearly-40000-tracks-are-now-being-added-to-spotify-every-single-day\/\">tens of thousands of songs are being made every week<\/a> that now you&#8217;re starting to wonder if it&#8217;s worth pursuing. Yes, you have the talent and you&#8217;re earning from your music but it&#8217;s not enough and you&#8217;re slowly getting tired of the hustle.<\/p>\n<p>If you think it&#8217;s worth it in the long run, then you gotta apply these tips to ensure you&#8217;re still doing what you love ten years down the road:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_19 counter-hierarchy counter-decimal ez-toc-light-blue\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/#1-think-of-your-audience\" title=\"#1. Think of your audience\">#1. Think of your audience<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/#2-make-online-and-physical-format\" title=\"#2. Make online and physical format\">#2. Make online and physical format<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/#3-have-the-right-attitude-develop-your-personality\" title=\"#3. Have the right attitude, develop your personality\">#3. Have the right attitude, develop your personality<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/#4-promote-online-promote-offline\" title=\"#4. Promote online, promote offline\">#4. Promote online, promote offline<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"1-think-of-your-audience\"><\/span><strong>#1. Think of your audience<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-33034\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Think-of-your-audience-1024x512.jpeg\" alt=\"\" width=\"600\" height=\"300\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Think-of-your-audience-1024x512.jpeg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Think-of-your-audience-300x150.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Think-of-your-audience-768x384.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Think-of-your-audience.jpeg 1280w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Create something that you love but that your audience will also love. To truly have a lucrative career, you must create music an audience wants to hear because they&#8217;re the ones that will feed you.<\/p>\n<p>This is really plain and simple. Sometimes, some artists forget this because they just want to do their thing without pleasing anyone but at least consider your audience because that&#8217;s the way to have a career. Sure, you can experiment and rebrand like crazy when you&#8217;re already made.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2-make-online-and-physical-format\"><\/span><strong>#2. Make online and physical format<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-33035\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Make-online-and-physical-format-1024x511.jpeg\" alt=\"\" width=\"600\" height=\"300\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Make-online-and-physical-format-1024x511.jpeg 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Make-online-and-physical-format-300x150.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Make-online-and-physical-format-768x383.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Make-online-and-physical-format.jpeg 1200w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Do Spotify and other streaming services. Do music downloads. But the real money is touring+ physical products (<a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/6-panel-cd-digipak\">CD<\/a>, <a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/vinyl-printed-single-jackets-12-vinyl-vinyl-printed-single-jackets\">vinyl<\/a>, <a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/custom-usb-drive-usb-music-card\">USB<\/a>, <a href=\"https:\/\/www.unifiedmanufacturing.com\/products\/custom-patches\">merch<\/a> and more). Make sure that when you&#8217;re doing your <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/bundle-tshirts-cds-vinyl\/\">CD or vinyl<\/a>, that you make it a little extra. After all, that&#8217;s what makes fans buy the hard format. The novelty and value of the actual music\u00a0that they can touch and put on their shelves.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3-have-the-right-attitude-develop-your-personality\"><\/span><strong>#3. Have the right attitude, develop your personality<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-33036\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Have-the-right-attitude-develop-your-personality.jpeg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Have-the-right-attitude-develop-your-personality.jpeg 500w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Have-the-right-attitude-develop-your-personality-300x300.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Have-the-right-attitude-develop-your-personality-150x150.jpeg 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Talent is cheaper than salt but the right attitude can lead you wherever you want to go. Having the determination and willpower to achieve the steps and not sulk when things go wrong, being nice to people, and just developing a good work ethic can pave your way to success.<\/p>\n<p>One contact leads to another. The world is small so you have to be nice and really do good work. People talk to each other and the ones who like you will definitely want you to succeed.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"4-promote-online-promote-offline\"><\/span><strong>#4. Promote online, promote offline<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-33037\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Promote-online-promote-offline-1024x371.png\" alt=\"\" width=\"600\" height=\"217\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Promote-online-promote-offline-1024x371.png 1024w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Promote-online-promote-offline-300x109.png 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Promote-online-promote-offline-768x278.png 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Promote-online-promote-offline.png 1226w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>It&#8217;s not enough that you have one. In order to get a better change at having a long-term career as a musician and band, you have to do both online and offline marketing. Online= website, Youtube videos, podcasts and more. Offline= posters, flyers, meet &amp; greet, freebies, and more.<\/p>\n<p><strong>#5. Keep your day job, diversify you income sources<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-33038\" src=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Keep-your-day-job-diversify-you-income-sources.jpeg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Keep-your-day-job-diversify-you-income-sources.jpeg 810w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Keep-your-day-job-diversify-you-income-sources-300x200.jpeg 300w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Keep-your-day-job-diversify-you-income-sources-768x512.jpeg 768w, https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2020\/06\/Keep-your-day-job-diversify-you-income-sources-600x400.jpeg 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Until you&#8217;ve reached the level wherein your music can feed a family of five (lucky you, why are you reading this article?), then you have to cling on to your day job and other sources of income.<\/p>\n<p>________________________________________________________________________<\/p>\n<p class=\"p1\"><b><i>James Hill<\/i><\/b><i> is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole&#8217;s The Way It Is. He is now helping indie artists with branding and manufacturing through his company <\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\"><span class=\"s1\"><i>Unified Manufacturing<\/i><\/span><\/a><i>, a CD\/DVD\/vinyl and merch company in LA.<\/i><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting and maintaining a career in music is tough especially since tens of thousands of songs are being made every week that now you&#8217;re starting to wonder if it&#8217;s worth pursuing. Yes, you have the talent and you&#8217;re earning from your music but it&#8217;s not enough and you&#8217;re slowly getting tired of the hustle. If [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":26260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unified-manufacturing-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Quick Tips on How to Have a Lucrative and Long-term Career in Music - UnifiedManufacturing<\/title>\n<meta name=\"description\" content=\"If you think a career in music is worth pursuing, then you gotta apply these tips to ensure you&#039;re still doing what you love ten years down the road.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Quick Tips on How to Have a Lucrative and Long-term Career in Music\" \/>\n<meta property=\"og:description\" content=\"If you think a career in music is worth pursuing, then you gotta apply these tips to ensure you&#039;re still doing what you love ten years down the road.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/expert-tips-lucrative-longterm-career-music\/\" \/>\n<meta property=\"og:site_name\" content=\"UnifiedManufacturing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/unifiedmfg\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-02T00:15:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-07T09:05:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/06\/ac78f4d8-1f44-49c1-b845-4e7d947a1af4-EPA_FILE_BRITAIN_MUSIC_RICHARDS_BIRTHDAY.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2987\" \/>\n\t<meta property=\"og:image:height\" content=\"1680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chris Bauer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#organization\",\"name\":\"UnifiedManufacturing\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/unifiedmfg\/\",\"https:\/\/www.instagram.com\/unified_manufacturin\/\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"contentUrl\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"width\":358,\"height\":304,\"caption\":\"UnifiedManufacturing\"},\"image\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#website\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"name\":\"UnifiedManufacturing\",\"description\":\"CD - 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