{"id":20657,"date":"2014-07-16T18:06:38","date_gmt":"2014-07-17T02:06:38","guid":{"rendered":"http:\/\/unifiedmanufacturing.com\/blog\/?p=20657"},"modified":"2024-01-27T09:01:07","modified_gmt":"2024-01-27T09:01:07","slug":"branding-articles-artists","status":"publish","type":"post","link":"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/","title":{"rendered":"5 Branding Articles Every Artist Must Read"},"content":{"rendered":"<p>If you want to make a career out of your music, you should learn how to market yourself well. It\u2019s simply a must if you want to keep doing what you\u2019re doing.<\/p>\n<p>The number one step of good marketing is creating a solid brand\/ reputation.<\/p>\n<p>Here are some of our most-read articles about branding for artists:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69fa908328352\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fa908328352\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#branding-and-reputation-tips-for-artists\" >Branding and Reputation Tips for Artists<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#read-the-article\" >Read the article.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#read-the-article-2\" >Read the article.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#read-the-article-3\" >Read the article.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#read-the-article-4\" >Read the article.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#read-the-article-5\" >Read the article.<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"branding-and-reputation-tips-for-artists\"><\/span><strong><span style=\"color: #888888;\"><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-tips-artists\/\"><span style=\"color: #888888;\"><span style=\"color: #888888;\"><strong>Branding and Reputation Tips for Artists<\/strong><\/span><\/span><\/a><\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cThink of yourself as a brand. You need to be remembered. What will they remember you for? What defines you? If you have it in you, do something that defines you. Invent something, develop a unique skill, get noticed for something \u2014 it creates a talking point.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"read-the-article\"><\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-tips-artists\/\">Read the article.<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong><span style=\"color: #888888;\">Why You Need to Think About Branding the Moment You Formed Your Band<\/span><\/strong><\/p>\n<p>You need a consistent \u201cvoice\u201d in your website and social media. Is your band funny, classy, naughty, hip, trashy? You have to have a solid personality so your voice is consistent. You can\u2019t go \u201cone love y\u2019all. XOXO\u201d in your newsletter if you decide that you\u2019re somewhere between classy and sophisticated.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"read-the-article-2\"><\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/band-reason-branding\/\">Read the article.<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"color: #888888;\"><strong>20 Unconventional Ways to Release Your Music<\/strong><\/span><\/p>\n<p>Who says you should just make CDs and digital downloads like the rest of the regular guys? There are so many ways to get creative with releasing, distributing and marketing your music. Here are some of them: Putting some weird ingredient in the packaging (Ke$ha&#8217;s blood),Put a download code on a Soup Can, and tying a vinyl or USB on helium balloons.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"read-the-article-3\"><\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/20-unconventional-ways-to-release-your-music\/\">Read the<\/a> <a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/20-unconventional-ways-to-release-your-music\/\">article.<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong><span style=\"color: #888888;\">Branding Yourself as a Musician- A Checklist<\/span><\/strong><\/p>\n<p>If you want to make a career out of your music, you should market yourself. And in order to market yourself well, you should treat your band as a brand. Here is a list of things a band should have if you want to brand your band and make a career out of your craft.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"read-the-article-4\"><\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-musician-checklist\/\">Read the article.<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong><span style=\"color: #888888;\">Top 5 Tips for Building Your Brand Online<\/span><\/strong><\/p>\n<p>Regardless of the type of artist you may be, we all need to understand the importance of branding to stand out from the crowd. To do that, we must take lessons from the corporate brands and recognize how we connect and promote online is a direct reflection of how others see our own brands.Here is a list of things to get you pointed in the right direction.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"read-the-article-5\"><\/span><a href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/indie-musicians-tips-building-brand-online\/\">Read the article.<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>___________________________________________________________<\/p>\n<p><b><i>James Hill<\/i><\/b><i>\u00a0is a veteran of the music industry. He first worked at Warner Reprise Records then later joined Interscope\/ Geffen Records where he managed producers and songwriters and got his first platinum record for Keyshia Cole\u2019s The Way It Is. He is now helping indie artists with branding and manufacturing through his company\u00a0<\/i><a href=\"https:\/\/www.unifiedmanufacturing.com\/\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\"><span class=\"s1\"><b><i>Unified Manufacturing<\/i><\/b><\/span><\/a><i>, a CD\/DVD,\u00a0<a href=\"https:\/\/www.unifiedmanufacturing.com\/vinyl-pressing\" target=\"_self\" rel=\"noopener noreferrer follow\" data-wpel-link=\"internal\">custom vinyl records<\/a> and merch company in LA.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you want to make a career out of your music, you should learn how to market yourself well. It\u2019s simply a must if you want to keep doing what you\u2019re doing. The number one step of good marketing is creating a solid brand\/ reputation. Here are some of our most-read articles about branding for [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":21339,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,1],"tags":[],"class_list":["post-20657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artist-tips","category-unified-manufacturing-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Branding Articles Every Artist Must Read - UnifiedManufacturing<\/title>\n<meta name=\"description\" content=\"If you want to make a career out of your music, you should learn how to market yourself well. The number one step of good marketing is creating a solid brand. Here&#039;s how.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Branding Articles Every Artist Must Read\" \/>\n<meta property=\"og:description\" content=\"If you want to make a career out of your music, you should learn how to market yourself well. The number one step of good marketing is creating a solid brand. Here&#039;s how.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/\" \/>\n<meta property=\"og:site_name\" content=\"UnifiedManufacturing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/unifiedmfg\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-17T02:06:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-27T09:01:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2014\/07\/Artist_Branding_Logos2-1024x711.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"711\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chris Bauer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#organization\",\"name\":\"UnifiedManufacturing\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/unifiedmfg\/\",\"https:\/\/www.instagram.com\/unified_manufacturin\/\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"contentUrl\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2019\/11\/unifiedmfg-logo.png\",\"width\":358,\"height\":304,\"caption\":\"UnifiedManufacturing\"},\"image\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#website\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/\",\"name\":\"UnifiedManufacturing\",\"description\":\"CD - DVD - Vinyl - T-shirt - Box Sets\",\"publisher\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2014\/07\/Artist_Branding_Logos2-1024x711.jpg\",\"contentUrl\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/wp-content\/uploads\/2014\/07\/Artist_Branding_Logos2-1024x711.jpg\",\"width\":1024,\"height\":711,\"caption\":\"Artist Branding Logos2 1024x711\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#webpage\",\"url\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/\",\"name\":\"5 Branding Articles Every Artist Must Read - UnifiedManufacturing\",\"isPartOf\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.unifiedmanufacturing.com\/blog\/branding-articles-artists\/#primaryimage\"},\"datePublished\":\"2014-07-17T02:06:38+00:00\",\"dateModified\":\"2024-01-27T09:01:07+00:00\",\"description\":\"If you want to make a career out of your music, you should learn how to market yourself well. 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