Press Kits should be really impressive or else don’t make any at all (it will just turn-off the journalists and executives). Press kits are like promotional booklets/sales brochures with detailed information about your film or project. Your press kit should include information about your project from your intention to the aspect ratio of your film. Some indie filmmakers […]
The vinyl record is so back! More and more artists are releasing special edition promotional vinyl for their avid fans and the fans are more than willing to spend big bucks just to get ’em. It’s not just the oldies who are really into custom vinyl printing, the young ones are so into it, too. […]
So you’re in the final stage of releasing a record. Congratulations! Unfortunately, it’s not yet time to relax and celebrate. CD manufacturing might seem like the album is as good as done but in reality, it’s a whole new meticulous process that requires a lot of things from you including the layout of your CD […]
Most of us cringe whenever we hear the word branding. No one wants to talk about it. But if you want to be part of the music industry (yes, industry. You can cringe again.), you have to think about branding and marketing and networking and all the other non-music stuff in order to turn […]
Whether you hand your presentation folders to clients or to your team, it must look drop-dead gorgeous because your presentation folder does not only hold your documents, it builds your brand identity. Whatever image you want to project, it should reflect in your presentation folder because people will look at it, scrutinize it, keep it […]
If you’re a musician, filmmaker,photographer or an author, you may want to release something a little more special than the regular CD or DVD. Put your beautiful pictures, lovely poems, behind the scenes photos, quotes and whatnot into a hardbound book and attach your CD/DVD to it. It will be the Limited Edition release everyone […]
The corporate identity kit of your brand is often the first impression of your product or service and first impressions really count. If you come up with good-looking collaterals like business cards, DVD cases and envelopes, your prospects would be impressed and would likely get interested in what you have to offer. It’s pretty much […]
In this age of streaming and downloading, albums have to be really special before people (even avid fans) consider making a purchase. It would be a waste of time and resources if you’re just planning to release your CD in a plain-looking case. Not only would you miss the chance to totally amuse your fans, […]
We here at Unified are obsessed with beautiful CD packaging. We’ve been making creative releases since 2008 and lovely packaging has become an obsession of ours. We even have a Pinterest page dedicated to all things media packaging. If you want to make a really badass album with cool CD packaging, get a quote or shoot us an […]
We all know CDs and shirts are a must have for every band at every level of marketing, but if you want to give your fans something novel but really affordable…something they’d want to show off because it’s too awesome yet so cheap, here are some truly awesome, blog-worthy, share-worthy, affordable band merch ideas that […]
