Hi Lindsey! Could you tell us something about yourself?

I’ve always had the knack for creating colorful concepts and jarring composition either through fine arts or media based design. I studied graphic design at Maryland Institute College of Art, graduating in 2009 Magna Cum Laude. After graduating, I decided to travel west to San Diego, CA to discover the West Coast design world. Now as a freelance designer, I acquired a few unique jobs as a package designer for companies in Canada and Australia. In my free time I’m either at the beach, roller blading on the boardwalk, or exploring my new found home in Cali. I love the warm weather and array of diverse people who call this place home.

Could you tell us  about the design you made for “The Kinder Kids” Audio Book.

“The Kinder Kid’s audio books offer an interactive and whimsical approach to Dr. Seuss classic stories. I designed a storage sleeve with two movable trays within the CD’s holder allowing both sides of the package to simultaneously open revealing the inner content. The Packaging was inspired by the children’s thick chipboard stylebook. I wanted the packaging to be as engaging as the stories.”

How did you make this design?

I first developed a die cut using Illustrator and hand drawn sketches. Then I applied graphics and typography to the desired areas of the layout. The lay out includes two sliding panels front and back, and one band that wraps around its-self creating the outer box-shell. Next I printed out the design on photo quality ink jet paper. Then used spray adhesive to bond the design to my material. I used 3ply white board as my base for the package. Finally I cut it all out using the die cuts I had created and scored, folded, and glued as need.

Thanks for sharing that to us. Now here’s a question we ask all of our featured designers: What do you think is a good package?

I believe all good designs speak without a sound and the best design is the one that communicates directly to the consumer. As a designer, I love the challenge to design for both thrifty products and high-end products.

Thanks Lindsey for sharing to us your time and talent. We hope to see more of your works!

Lindsey’s site

Northeast Ohio is home to our next group of featured designers, Three Bears Design. The creative and well educated group, with degrees from art and design institutions across the Northwest, enjoy creating all sorts of projects, including illustrated t-shirts, catalogs, show posters, and of course: compact discs.

Today, we’re proudly displaying their “Sospiri” project, designed by Charlie Wagers, Adam Baker, and Keith Konya. The trio drew inspiration from the album’s second to last track, “The Conductor’s Regress.”

Adam’s insanely detailed, freehand illustration style meshed with the label’s vision for the product. The conductor himself is presented front and center on the cover. He is directing a beautifully detailed, illustrated orchestra seen upon opening the package. A rough draft of the orchestra is included in the gallery with this post.

The record label budgeted for a 3-color silk screened chipboard package, so the package was designed around those needs.

Included in the package is a piece of actual sheet music, the annotation of “The Conductor’s Regress.” This bonus goodie compliments well with the look and feel of the project, giving customers an extra physical medium with which they interact with the story.

Another creative detail Three Bears Design included is the barcode on the back. Here’s Charlie on his favorite part of the design:

We wanted to somehow incorporate the barcode into the package, as this is always the most out-of-place piece of any package design. So we made it look like it was bleeding off the edge, to fit with the design.

I’d like to thank Charlie Wagers and the rest of the Three Bears Design team for taking the time to share their story with us. Be sure to check out their other work, it’s well worth a look-see.

Today, Let Me See Your Package is featuring the work of designer Althea Aseoche. Hailing from Sydney, Australia, Althea is a talented young creative with original, inspiring ideas.

Her DVD and booklet box set, pictured below, takes a fun twist on the standard DVD digipak design. She also drew inspiration from the Lord of the Rings – Smeagol collectible DVD and and “Creating Gollum” book.

What I love about Althea’s design, is how much space there is for the full booklet in the package. The left and right flaps overlap to create a quite sizable box for the booklet. The packaging itself is adorned with characters from the film. Very little text is used, as the wonderful artwork speaks for the personality of the movie well enough on its own.

For more information on the project, visit AltheaAseoche.com. Artwork © 2006-2008 Althea Aseoche.