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Erick Yankton

Ten Good-Looking Vinyl Records

SharePlanning to release your music on vinyl? Check out these delicious-looking vinyl records that are impossible to ignore. The pictures are from Erik Peterson‘s pinboard. Erik Peterson is the owner of hi-fidelics- a record store built on top of a crowdsourcing platform designed to bring the world the freshest music in it’s most creative format. [...]

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4 April 2012

Erick Yankton Erick Yankton

Modern Marketing Strategies for Photographers

ShareToday, it is not enough that you put a banner of your goods and services outside your store. In fact, it is a bit tacky and unnecessary- and really, really, backward. Today, there are countless of ways businesses can advertise their services without looking cheap and without spending one cent. Thanks to the internet, everything [...]

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25 March 2012

Erick Yankton Erick Yankton

2011 Music Sales Report: Album Sales Up for the First Time in 7 Years!

Share 2011 is indeed a great year for music. Vinyl sales continue to go up, overall physical album sales declines 5%, but this is significantly less that the 19%decline in 2010. Oh yes, people. Oh yes, oh yes, oh yes. Here are the numbers made by Nielsen & Billboard: For the first time, total music [...]

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7 January 2012

Erick Yankton Erick Yankton

5 Rules for Making a Creative DVD Packaging

Sample work of Unified Manufacturing

Share For me, you don’t have to throw big bucks for your DVD packaging production for it to become the talk of the town. Some of the most flamboyant DVD packaging have the lamest concepts. Sure, there’s a bigger chance you will create an impact, but there are smarter ways than having a big box [...]

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27 December 2011

Erick Yankton Erick Yankton

BAND NAMES AND TRADEMARK LAW – AN OVERVIEW

Share WHAT IS A TRADEMARK? A common misunderstanding is the idea that one can “copyright” a band name. While it is possible to copyright the design of a band logo, the band name itself is not copyrightable. Band names are protectable under trademark law, because like “brand names” they allow us to distinguish one band’s [...]

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20 December 2011

Erick Yankton Erick Yankton

Yes folks, the CD is safe for now

ShareYou can download a huge music library without ever leaving home, but reports of the compact disc’s demise have been greatly exaggerated, writes BRIAN BOYD . Read this article from the Irish Times. ———————————————————————————– IT WAS INEVITABLE. The report went like this. By the end of next year the major record labels are planning to [...]

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18 December 2011

Erick Yankton Erick Yankton

How to Promote your Show: When and Where to Flyer

ShareThis article is a guest post written by Chris “Seth” Jackson and originally appeared in his website How to Run a Band. For more great tips about running a band, you can check out on his facebook page and follow him on twitter. _____________________________________________________________________ Most bands’ promotional strategy goes something like this: 1) Create fliers. [...]

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7 December 2011

Erick Yankton Erick Yankton

Movie Marketing: 6 Films That Effectively Used the Web for Viral Promotion

ShareThanks to the internet, movie marketing has become more creative, fun, cheap, and doable by many. Unlike before when budget was the biggest factor for movie marketing, now its mainly about how kick-ass your idea is. On the internet, there’s a competition on what’s hot and cool and controversial. If you want your stuff to [...]

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6 October 2011

Erick Yankton Erick Yankton

CD Packaging of the Week: 123 Jump!- Jive Talk

Share This interactive CD package was designed for Jive Talk‘s latest album ’123 Jump!’. To enhance fans’ experience with the band, we created an online animated experience using Augmented Reality and Quick Response codes. Fold the CD case to form the stage and scan the QR code to start the band’s “live” animated performance. Watch the [...]

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4 October 2011

Erick Yankton Erick Yankton

Eco Packaging: Incredible Dissolving “Plastic” Bag

ShareCreative Review put their magazine in a very clever, very eco packaging- a clear bag that dissolves in water. Way too cool! If you want to wrap your CD,DVD, Vinyl, merch, etc in this packaging, shoot us an e-mail.   More details on how it works: “The hot water is just to show you the [...]

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19 September 2011

Erick Yankton Erick Yankton

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