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Chris Bauer

10 Essential Apps for the Touring Band

Share Aren’t we just so lucky to be living in a decade where there’s an app for everything? Thank you, Stevie, Bill, and the rest of the gang. How truly comfortable our lives are today compared to the beeper and walkie-talkie days. You want to play the piano but you have no piano on the [...]

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29 November 2011

Chris Bauer Chris Bauer

DVD Packaging: Fellowship of the Ring Gift Set

ShareTITLE: The Lord of the Rings: The Fellowship of the Ring YEAR:  2001 SOURCE EDITION: France FEATURES: Argonath Bookends; Digipak; Decipher Trading Cards; Middle Earth Map; For more awesome DVD packaging, check out M & J Collection _____________________________________________________________________ Unified Manufacturing is a custom CD/DVD and Vinyl Manufacturing facility based on both sides of the US. Our [...]

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10 October 2011

Chris Bauer Chris Bauer

Steve Jobs’ 12 Rules of Success

Share Steve Jobs, the genius who gave the world those cute little iThings and Pixar. We have him to thank for making films with a prodigal fish, toys that live, cars that talk, a rat that cooks gourmet, a balloon flying house. Films with more heart than most movies with actual people. We also have [...]

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5 October 2011

Chris Bauer Chris Bauer

A Beginner’s Guide to Music Mastering

Share Mastering is a bit of a mystery to most people. For some the mystery only goes as far as how it’s done. For most it’s a question of ‘what is it? And what is it for?’  For the latter, here is a beginner’s guide. Loudness and polish The most familiar aspect of music mastering [...]

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29 September 2011

Chris Bauer Chris Bauer

Graphic Design: What makes a good logo?

ShareWhat makes a good logo? A good logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message. There are five principles that you should follow to ensure that this is so… An effective logo is (in no particular order): Simple Memorable Timeless Versatile Appropriate 1. Simple A simple logo design allows [...]

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27 September 2011

Chris Bauer Chris Bauer

6 Reasons Why People are Buying Vinyl Records Again

ShareVinyl made a major comeback in the mid 2008 and I don’t think the format will become extinct any time soon. According to industry tracker Nielsen SoundScan, vinyl record sales reached 1.9 million units in 2008, and then grew to 2.5 million in 2009, to 2.8 million in 2010, to 3.6 million in 2011 (projected). Here [...]

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27 September 2011

Chris Bauer Chris Bauer

Indie Filmmaking: Writer Vs Director

Share Since the invention of celluloid, conflicts between two creative heads- writer and director- have always been present. Writers have a clear picture in their heads of how they want the movie to look like- every scene, every prop, and every word the characters will say are all detailed in their heads. And this is [...]

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22 September 2011

Chris Bauer Chris Bauer

DVD Packaging of the Week: Reservoir Dogs Gasoline Can Boxset

ShareThis DVD packaging of Reservoir Dogs is as cool as the film and the director. It’s made of a tin case that is made to look like a thin gasoline can and it contains 2 DVDs. Some DVD box sets are too elaborate. Too many random stuff placed in a big box and sold at [...]

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21 September 2011

Chris Bauer Chris Bauer

10 Free Photography Marketing Ideas That Work Like Crazy

Share You’ve started your business, now how do you find clients to hire you? Traditional advertising, such as an ad in a magazine or newspaper, is mostly worthless. Don’t waste your money. I’ve tried it. They don’t work. Instead, imagine having people love your business so much that they send all their friends your way. [...]

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20 September 2011

Chris Bauer Chris Bauer

Top 8 Merch Your Band Should Bring on Tour

Share Modern music fans will typically get their music online either legally or illegally. Some are even too lazy to download music- they just transfer music files from their friends’ USBs or phones or whatever. Some are simply okay with listening to music videos on YouTube. We can’t blame them. Why would they pay for [...]

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17 September 2011

Chris Bauer Chris Bauer

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